{"id":10715,"date":"2021-08-10T09:10:22","date_gmt":"2021-08-10T06:10:22","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=10715"},"modified":"2022-03-18T15:34:10","modified_gmt":"2022-03-18T13:34:10","slug":"osoblyvosti-logistychnogo-servisu","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=10715","title":{"rendered":"\u041e\u0441\u043e\u0431\u043b\u0438\u0432\u043e\u0441\u0442\u0456 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u0441\u0435\u0440\u0432\u0456\u0441\u0443"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u041e\u0421\u041e\u0411\u041b\u0418\u0412\u041e\u0421\u0422\u0406 \u041b\u041e\u0413\u0406\u0421\u0422\u0418\u0427\u041d\u041e\u0413\u041e \u0421\u0415\u0420\u0412\u0406\u0421\u0423<\/p>\n<p style=\"text-align: center;\">FEATURES OF LOGISTICS SERVICE<\/p>\n<p><strong><a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2022\/03\/2021-en-3-50.pdf\"> <img loading=\"lazy\" class=\"size-full wp-image-69 alignnone\" src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\" alt=\"\" width=\"76\" height=\"32\" \/><\/a>   \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 304-309. \u041d\u043e\u043c\u0435\u0440: \u21163, 2021 (294)<\/strong><\/p>\n<p><strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0420\u0415\u0417\u041d\u0406\u041a \u041d. \u041f.<br \/>\nORCID ID: 0000-0001-9588-5929<br \/>\ne-mail: nadya-reznik@ukr.net<br \/>\n\u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0430\u0432\u0456\u0430\u0446\u0456\u0439\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<br \/>\n\u041f\u0406\u0412\u0415\u041d\u042c \u0410. \u0412.<br \/>\nORCID ID: 0000-0002-3795-1112<br \/>\n\u0435-mail: alenapiven2017@gmail.com<br \/>\n<a href=\"http:\/\/btu.kharkov.ua\/\">\u0414\u0435\u0440\u0436\u0430\u0432\u043d\u0438\u0439 \u0431\u0456\u043e\u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<\/a><br \/>\n\u0412\u041e\u041b\u041e\u0428\u0418\u041d\u0410 \u041e. \u041f.<br \/>\ne-mail: sashka.voloshka2001@gmail.com<br \/>\n\u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0430\u0432\u0456\u0430\u0446\u0456\u0439\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<\/p>\n<p>Nadia REZNIK<br \/>\nNational Aviation University<br \/>\nAlona PIVEN<br \/>\nState Biotechnological University<br \/>\nAlexandra VOLOSHINA<br \/>\nNational Aviation University<\/p>\n<p><strong>DOI<\/strong><strong>:<\/strong>\u00a0<a href=\"https:\/\/www.doi.org\/10.31891\/2307-5740-2021-293-3-50\">https:\/\/www.doi.org\/10.31891\/2307-5740-2021-293-3-50<\/a><br \/>\n<strong>\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received :<\/strong> 19.02.2021<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed :<\/strong> 10.03.2021<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0 \u0421\u0442\u0430\u0442\u0442\u044f \u0440\u043e\u0437\u043a\u0440\u0438\u0432\u0430\u0454 \u043f\u043e\u043d\u044f\u0442\u0442\u044f, \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0456 \u0441\u0443\u0442\u044c \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u0441\u0435\u0440\u0432\u0456\u0441\u0443, \u0440\u043e\u0431\u043e\u0442\u0443 \u0437 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u043a\u043e\u043c\u043f\u043b\u0435\u043a\u0441\u0443 \u043f\u043e\u0441\u043b\u0443\u0433 (\u043f\u0440\u043e\u0446\u0435\u0441 \u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u043d\u044f, \u043a\u0443\u043f\u0456\u0432\u043b\u0456, 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\u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u0438\u0445 \u043f\u043e\u0441\u043b\u0443\u0433 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u0442\u0430 \u0437\u043d\u0438\u0436\u0435\u043d\u043d\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u043e\u0457 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0442\u043e\u0440\u0433\u043e\u0432\u0435\u043b\u044c\u043d\u0438\u0445 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \u0432\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e \u043f\u0435\u0440\u0435\u0434\u0443\u043c\u043e\u0432\u0438 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u043a\u0438 \u0432 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456, \u0430\u0440\u0433\u0443\u043c\u0435\u043d\u0442\u043e\u0432\u0430\u043d\u043e \u0434\u043e\u0446\u0456\u043b\u044c\u043d\u0456\u0441\u0442\u044c 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\u043f\u043e\u0441\u043b\u0443\u0433, \u0440\u0456\u0432\u0435\u043d\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0446\u0456\u0457 \u0443 \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0456 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456.<\/p>\n<p>\u041e\u0431\u0491\u0440\u0443\u043d\u0442\u043e\u0432\u0430\u043d\u043e \u0434\u043e\u0446\u0456\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0440\u043e\u0437\u0433\u043b\u044f\u0434\u0443 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u0438\u0445 \u043f\u043e\u0441\u043b\u0443\u0433 \u0437 \u0434\u043e\u0442\u0440\u0438\u043c\u0430\u043d\u043d\u044f\u043c \u043f\u0440\u043e\u0446\u0435\u0441\u043d\u043e-\u0444\u0443\u043d\u043a\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043f\u0456\u0434\u0445\u043e\u0434\u0456\u0432, \u0449\u043e \u0434\u0430\u043b\u043e \u043c\u043e\u0436\u043b\u0438\u0432\u0456\u0441\u0442\u044c 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\u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u044c.<\/p>\n<p>\u0417\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u043e, \u0449\u043e \u0432\u0434\u043e\u0441\u043a\u043e\u043d\u0430\u043b\u0435\u043d\u043d\u044f \u0441\u0435\u0440\u0432\u0456\u0441\u0443 \u043f\u043e\u0432\u0438\u043d\u043d\u043e \u0432\u0456\u0434\u0431\u0443\u0432\u0430\u0442\u0438\u0441\u044f \u0443 \u0432\u0441\u044c\u043e\u043c\u0443 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u043e\u043c\u0443 \u043b\u0430\u043d\u0446\u044e\u0433\u0443, \u0433\u0430\u0440\u043c\u043e\u043d\u0456\u0437\u0443\u044e\u0447\u0438 \u0432\u0437\u0430\u0454\u043c\u043e\u0437\u0432&#8217;\u044f\u0437\u043e\u043a \u043c\u0456\u0436 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u043c\u0438 \u043a\u043e\u043c\u043f\u043e\u043d\u0435\u043d\u0442\u0430\u043c\u0438 \u0442\u0430 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0430\u043c\u0438 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u0438\u0445 \u0441\u0438\u0441\u0442\u0435\u043c.<\/p>\n<p>\u041c\u0435\u0442\u043e\u044e \u0434\u0430\u043d\u043e\u0457 \u0441\u0442\u0430\u0442\u0442\u0456 \u0454 \u0430\u043d\u0430\u043b\u0456\u0437 \u0441\u0443\u0442\u043d\u043e\u0441\u0442\u0456 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u0441\u0435\u0440\u0432\u0456\u0441\u0443 \u0442\u0430 \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e\u0441\u0442\u0435\u0439 \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u043a\u0438 \u0432\u043f\u0440\u043e\u0434\u043e\u0432\u0436 \u0446\u0438\u043a\u043b\u0443 \u0442\u043e\u0432\u0430\u0440\u0443.<\/p>\n<p><strong>\u00a0 \u00a0 \u00a0 \u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u043a\u0430, \u0441\u0435\u0440\u0432\u0456\u0441, \u043f\u043e\u0441\u043b\u0443\u0433\u0430, \u043e\u0431&#8217;\u0454\u043a\u0442\u0438, \u043a\u0440\u0438\u0442\u0435\u0440\u0456\u0457, \u043f\u043e\u0441\u0442\u0430\u0432\u043a\u0438, \u0440\u0456\u0432\u0435\u043d\u044c \u043e\u0431\u0441\u043b\u0443\u0433\u043e\u0432\u0443\u0432\u0430\u043d\u043d\u044f, \u043b\u043e\u0433\u0456\u0441\u0442\u0438\u0447\u043d\u0438\u0439 \u0441\u0435\u0440\u0432\u0456\u0441.<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0 The article reveals the concept, meaning and essence of logistics service, work on providing a range of services (the process of ordering, purchasing, supply and subsequent maintenance of products), quality indicators. The category &#8220;logistics system&#8221; is revealed using the morphological &#8211; semantic method and the classification features of the logistics service are generalized. The service as an important component of logistical support of the enterprise is analyzed.<\/p>\n<p>As a result of low level of development of logistics services in Ukraine and reduction of efficiency of logistics activity of trade enterprises the preconditions of development of logistics in trade are defined, expediency of research of changes of external environment is proved and the system of indicators reflecting a condition and dynamics of demand in the wholesale and retail market is proved. , the level of competition in the segment of trade enterprises.<\/p>\n<p>The expediency of considering logistics services with compliance with process-functional approaches, which allowed to define logistics activities as a set of processes for the implementation of functional tasks and management decisions, formed taking into account the goals of enterprises in the field of logistics.<\/p>\n<p>It is determined that the decisive tool of marketing and strategic means of improving competitive positions in the commodity market is customer service in the process of order fulfillment.<\/p>\n<p>It is noted that the improvement of service should take place throughout the logistics chain, harmonizing the relationship between technological components and elements of logistics systems.<\/p>\n<p>The purpose of this article is to analyze the essence of logistics service and the features of logistics during the product cycle.<\/p>\n<p><strong>\u00a0 \u00a0 \u00a0 Key words:<\/strong> Logistics, service, service, objects, criteria, deliveries, level of service, logistic service.<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<ol>\n<li>Butrin AG Sovershenstvovanie upravleniya protsessom realizatsii produktsii promyshlennogo predpriyatie na base logisticheskoi kontseptsii \u0411\u0430\u0435\u0432, \u0410.\u0413. Butrin, L.Sh. Morozova \/\/ Bulletin of UGTU-UPI. &#8211; 2006. &#8211; \u2116 1 (72). &#8211; P. 130-136.<\/li>\n<li>\u0413\u0430\u0434\u0436\u0438\u043d\u0441\u043a\u0438\u0439 \u0410.\u041c. Logistics: [textbook for higher and secondary special educational institutions] \/ A.M. \u0413\u0430\u0434\u0436\u0438\u043d\u0441\u043a\u0438\u0439; 2nd ed. &#8211; M .: Marketing, 1999. &#8211; 228 p.<\/li>\n<li>Gaidabrus NV Analysis of the service as a component of logistics support of innovation activities of the enterprise \/ O.A. Belovodskaya, NV Gaidabrus \/\/ Problems of science. &#8211; 2013. &#8211; \u2116 2 (146). &#8211; P. 37\u201344.<\/li>\n<li>Goncharov VV Guide for senior management staff: in 2 volumes \/ VV Goncharov. &#8211; \u041c .: \u041c\u041d\u0418\u0418\u041f\u0423, 1997. &#8211; \u0422.1. &#8211; 768 p.<\/li>\n<li>Larina RR Optimization of logistics activity on the basis of determining the potential of the regional market \/ R.R. Larina \/\/ Problems of science. &#8211; 2006. &#8211; \u21168. &#8211; P. 40-43.<\/li>\n<li>Marketing for masters: a textbook \/ for general. ed. SM Ilyashenko. &#8211; Sumy: University Book, 2007. &#8211; 928 p.<\/li>\n<li>Martin Christopher. Marketing Logistics \/ Christopher Martin Christopher, Pack Helen Pack. &#8211; Moscow: Publishing House &#8220;Technology&#8221;, 2005. &#8211; 200 p.<\/li>\n<li>Mirotina LB, Sergeeva VI Fundamentals of logistics: A textbook. &#8211; M .: INFRA-M, 2000<\/li>\n<li>Morozov OB Fundamentals of logistics theory in the practice of successful modern business \/ OB Morozov. &#8211; \u0421\u041f\u0431. : \u0421\u041f\u0413\u0423, 2006.<\/li>\n<li>Workshop on logistics: Textbook. manual \/ Ed. BA Anikina. &#8211; M .: INFRA-M, 2002. 5. Rodnikov OM Logistics: Glossary. &#8211; M INFRA-M, 2002.<\/li>\n<li>Sergeev VI Logistics service quality management \/ V.I. Sergeev \/\/ Logistics today. &#8211; 2010. &#8211; \u2116 1. &#8211; P. 10-16.<\/li>\n<li>Skorobogatova TN Logistics: a textbook \/ TN Skorobogatova. &#8211; 2 &#8211; is ed. &#8211; Simferopol: LLC &#8220;DP&#8221;, 2005. &#8211; 116 p.<\/li>\n<li>Smekhov AA Introduction to logistics \/ AA Smekhov. &#8211; \u041c .: \u0422\u0440\u0430\u043d\u0441\u043f\u043e\u0440\u0442, 1993.<\/li>\n<li>Stock J.R. Strategic logistics management \/ J.R. Stock, D.M. Lambert. &#8211; M .: Infra-M, 2005. &#8211; 830 p.<\/li>\n<li>Bernard J. LaLonde, Martha C. Cooper, and Thomas G. Noordewier. Customer Service: A Management Perspective. Oak Brook, III: The Councilof Logistics Management. &#8211; 1988. &#8211; 640 p<\/li>\n<li>Reznik NP Logistics: a textbook \/ N.P. Reznik \/ National University of Life and Environmental Sciences of Ukraine. &#8211; Kyiv, 2021. &#8211; 146 p<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[49],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10715"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10715"}],"version-history":[{"count":5,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10715\/revisions"}],"predecessor-version":[{"id":11259,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10715\/revisions\/11259"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10715"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10715"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10715"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}