{"id":10855,"date":"2021-08-10T09:08:47","date_gmt":"2021-08-10T06:08:47","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=10855"},"modified":"2022-03-22T11:21:56","modified_gmt":"2022-03-22T09:21:56","slug":"oczinka-i-rezervy-pidvyshhennya-loyalnosti-personalu-pidpryyemstv","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=10855","title":{"rendered":"\u041e\u0446\u0456\u043d\u043a\u0430 \u0456 \u0440\u0435\u0437\u0435\u0440\u0432\u0438 \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u041e\u0426\u0406\u041d\u041a\u0410 \u0406 \u0420\u0415\u0417\u0415\u0420\u0412\u0418 \u041f\u0406\u0414\u0412\u0418\u0429\u0415\u041d\u041d\u042f \u041b\u041e\u042f\u041b\u042c\u041d\u041e\u0421\u0422\u0406 \u041f\u0415\u0420\u0421\u041e\u041d\u0410\u041b\u0423 \u041f\u0406\u0414\u041f\u0420\u0418\u0404\u041c\u0421\u0422\u0412<\/p>\n<p style=\"text-align: center;\">ASSESSMENT AND RESERVES FOR INCREASING LOYALTY OF ENTERPRISE STAFF<\/p>\n<p><strong><a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2022\/03\/2021-en-3-52.pdf\"> <img loading=\"lazy\" class=\"size-full wp-image-69 alignnone\" src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\" alt=\"\" width=\"76\" height=\"32\" \/><\/a> \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 316-322. \u041d\u043e\u043c\u0435\u0440: \u2116<\/strong><strong>3, 202<\/strong><strong>1 (2<\/strong><strong>94)<\/strong><\/p>\n<p><strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0427\u0435\u0440\u0435\u043f \u041e. \u0413.<br \/>\nORCID ID: 0000-0002-3098-0105<br \/>\ne-mail: Cherep2508@gmail.com<br \/>\n\u0417\u0430\u043f\u043e\u0440\u0456\u0437\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<br \/>\n\u0422\u043e\u043c\u0430\u0440\u0435\u0432\u0430-\u041f\u0430\u0442\u043b\u0430\u0445\u043e\u0432\u0430 \u0412. \u0412.<br \/>\nORCID ID: 0000-0001-8910-2641<br \/>\n\u041a\u043b\u0430\u0441\u0438\u0447\u043d\u0438\u0439 \u043f\u0440\u0438\u0432\u0430\u0442\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<br \/>\n\u041a\u0430\u0431\u0430\u043d\u043e\u0432\u0430 \u041e. \u041e.<br \/>\n\u0417\u0430\u043f\u043e\u0440\u0456\u0437\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<\/p>\n<p>Oleksndr Cherep<br \/>\nZaporizhia National University<br \/>\nViktoriia Tomareva-Patlakhova<br \/>\nClassic Private University<br \/>\nOlena Kabanova<br \/>\nZaporizhia National University<\/p>\n<p><strong>DOI<\/strong><strong>:<\/strong>\u00a0<a href=\"https:\/\/www.doi.org\/10.31891\/2307-5740-2021-294-3-52\">https:\/\/www.doi.org\/10.31891\/2307-5740-2021-294-3-52<\/a><br \/>\n<strong>\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received :<\/strong> 11.01.2021<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed :<\/strong> 10.03.2021<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0 \u00a0\u0423 \u0441\u0442\u0430\u0442\u0442\u0456 \u0432\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e \u0440\u0456\u0432\u0435\u043d\u044c \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443 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\u0430\u043d\u0430\u043b\u0456\u0437 \u0456 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u043e\u0457 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \/ \u043d\u0435\u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u043d\u043e\u0432\u0438\u0445 \u0441\u043f\u0456\u0432\u0440\u043e\u0431\u0456\u0442\u043d\u0438\u043a\u0456\u0432; \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0430\u0434\u0430\u043f\u0442\u0430\u0446\u0456\u0457 \u043d\u043e\u0432\u0438\u0445 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0456\u0432; \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u043c\u0435\u0442\u043e\u0434\u0456\u0432 \u0440\u043e\u0431\u043e\u0442\u0438 \u0437 \u043d\u0435\u043b\u043e\u044f\u043b\u044c\u043d\u0438\u043c \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u043e\u043c; \u0440\u043e\u0437\u0440\u043e\u0431\u043a\u0430 \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0437 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0456 \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u043f\u0440\u043e\u0444\u0435\u0441\u0456\u0439\u043d\u0438\u0445 \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0446\u0456\u0439 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443; \u0432\u0434\u043e\u0441\u043a\u043e\u043d\u0430\u043b\u0435\u043d\u043d\u044f \u0439 \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432; \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \u0447\u0435\u0440\u0435\u0437 \u0440\u0435\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u044e \u043f\u0440\u043e\u0433\u0440\u0430\u043c\u0438 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0457 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456.<\/p>\n<p class=\"04TextVKNUES\">\u00a0 \u00a0 \u00a0 <strong>\u00a0\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u043b\u043e\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c, \u043f\u043b\u0438\u043d\u043d\u0456\u0441\u0442\u044c \u043a\u0430\u0434\u0440\u0456\u0432, \u0433\u0440\u0443\u043f\u043e\u0432\u0430 \u0437\u0433\u0443\u0440\u0442\u043e\u0432\u0430\u043d\u0456\u0441\u0442\u044c, \u043c\u043e\u0440\u0430\u043b\u044c\u043d\u043e-\u043f\u0441\u0438\u0445\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0439 \u043a\u043b\u0456\u043c\u0430\u0442, \u0442\u0440\u0443\u0434\u043e\u0432\u0430 \u0434\u0438\u0441\u0446\u0438\u043f\u043b\u0456\u043d\u0430, \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u044f, \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u0430 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0430<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0 \u00a0 The article deals with the level of loyalty of the personnel of construction enterprises. The comprehensive methodology. \u00a0recommendations for its improvement are developed. The comprehensive methods include the following methods: assessing staff turnover, determining the degree of team cohesion, assessing the state of moral and psychological climate, determining the level of work discipline, assessing the level of motivation based on self-esteem and direct assessment of loyalty by L. Porter&#8217;s method &#8220;Organizational Loyalty Questionnaire&#8221; V. Dominyak. The base of the study was five enterprises of Zaporizhia, the main type of economic activity of which according to the NACE belongs to group 42.2 &#8220;Construction of communications&#8221;. Among the surveyed organizations were medium and small enterprises, the total number of employees of which was 487 people. The application of a comprehensive methodology for assessing the level of loyalty of construction personnel allowed to determine that the average corresponds to a satisfactory level, due to: the average level of group cohesion of labor collectives; unsatisfactory state of moral and psychological climate in small production groups; the absence of any programs at enterprises to ensure and improve labor discipline of staff; low level of motivational influence of organizational culture and the desire for self-realization of workers. Solving certain problems of the internal environment of enterprises will significantly increase the level of staff loyalty. The main directions of organizational change should be: conducting team-building activities; control and improvement of working conditions of staff; moral and material incentives for staff; analysis and forecasting of potential loyalty \/ disloyalty of new employees; development of a program for adaptation of new employees; development of methods of working with disloyal staff; development of a program for the development and improvement of professional competencies of staff; improvement and development of organizational culture of enterprises; formation of loyalty of the personnel of the enterprises through realization of the program of social responsibility.<\/p>\n<p><strong>\u00a0 \u00a0 \u00a0 Key words:<\/strong> loyalty, staff turnover, group cohesion, moral and psychological climate, labor discipline, motivation, organizational culture<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<p class=\"04TextVKNUES\">1.\u00a0Bocharova N.\u00a0A., Fedotova I.\u00a0V. (2013). Osnovni typy lojaljnosti personalu pidpryjemstva. [The main types of loyalty of the company&#8217;s staff]. Ekonomika transportnogho kompleksu. Vyp. 22. S. 40-51 (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">2.\u00a0Vyznachennja indeksu ghrupovoji zghurtovanosti Sishora. [Determining the index of group cohesion Sishora]. URL: <a href=\"http:\/\/wjournal.com.ua\/viznachennja-indeksu-grupovoi-zgurtovanosti.html\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">http:\/\/wjournal.com.ua\/viznachennja-indeksu-grupovoi-zgurtovanosti.html<\/span><\/a> (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">3.\u00a0Dominjak V. (2006). Organizacionnaja lojal&#8217;nost&#8217;: osnovnye podhody. [Organizational Loyalty: Basic Approaches]. Menedzher po personalu. \u21164. S. 34-40. URL: <a href=\"https:\/\/ecsocman.hse.ru\/text\/33443420\/\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">https:\/\/ecsocman.hse.ru\/text\/33443420\/<\/span><\/a> (in Russian).<\/p>\n<p class=\"04TextVKNUES\">4.\u00a0Karamushka L.\u00a0M. (2003). Psykhologhija upravlinnja: navch. posib. [Psychology of management]. Kyjiv: Milenium. 344 s. (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">5.\u00a0Kvita Gh. M., Shikovecj K. O., Kaznodij V. O. (2020). Ekonomiko-matematychne modeljuvannja rivnja lojaljnosti personalu. [Economic and mathematical modeling of staff loyalty]. Infrastruktura rynku. Vyp. 45. S. 96-101. URL: <a href=\"http:\/\/www.market-infr.od.ua\/uk\/45-2020\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">http:\/\/www.market-infr.od.ua\/uk\/45-2020<\/span><\/a> (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">7.\u00a0Nazarov N.\u00a0K., Chzhan Kh.\u00a0Ju. (2015). Analiz stanu kadrovoji bezpeky ta lojaljnosti personalu promyslovykh pidpryjemstv. Problemy ekonomiky. \u2116 3. S.\u00a0149-155. URL: <a href=\"http:\/\/www.irbis-nbuv.gov.ua\/cgi-bin\/irbis_nbuv\/cgiirbis_64.exe?I21DBN=LINK&amp;P21DBN=UJRN&amp;Z21ID=&amp;S21REF=10&amp;S21CNR=20&amp;S21STN=1&amp;S21FMT=ASP_meta&amp;C21COM=S&amp;2_S21P03=FILA=&amp;2_S21STR=Pekon_2015_3_21\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">http:\/\/www.irbis-nbuv.gov.ua\/cgi-bin\/irbis_nbuv\/cgiirbis_64.exe?I21DBN=LINK&amp;P21DBN=UJRN&amp;Z21ID=&amp;S21REF=10&amp;S21CNR=20&amp;S21STN=1&amp;S21FMT=ASP_meta&amp;C21COM=S&amp;2_S21P03=FILA=&amp;2_S21STR=Pekon_2015_3_21<\/span><\/a> (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">8.\u00a0Nykonenko A.\u00a0V. (2020). Metodychni pidkhody do vyznachennja sutnosti lojaljnosti personalu ta jiji ocinky. [Methodical approaches to determining the essence of staff loyalty and its evaluation]. Internauka. \u2116\u00a05. URL: <a href=\"https:\/\/doi.org\/10.25313\/2520-2294-2020-5-5969\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">https:\/\/doi.org\/10.25313\/2520-2294-2020-5-5969<\/span><\/a> (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">9.\u00a0Oprosnik organizacionnoj lojal&#8217;nosti L.\u00a0Portera. [Questionnaire of organizational loyalty by L. Porter]. Oficial&#8217;nyj sajt V. Dominjaka. URL: <a href=\"https:\/\/dominyak.com\/methods.html#ocq\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">https:\/\/dominyak.com\/methods.html#ocq<\/span><\/a> (in Russian).<\/p>\n<p class=\"04TextVKNUES\">10.\u00a0Pylat N.\u00a0I. (2010). Lojaljnistj personalu v umovakh motyvaciji profesijnoji dijaljnosti. [Loyalty of staff in terms of motivation of professional activity]. Problemy suchasnoji psykhologhiji. Zbirnyk naukovykh pracj Kamjanecj-Podiljsjkogho nacionaljnogho universytetu imeni Ivana Oghijenka, Instytutu psykhologhiji imeni Gh. Kostjuka APN Ukrajiny. Vyp. 10. S. 601-612 (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">11.\u00a0Pozdnjakova T.\u00a0V. (2013). Lojal&#8217;nost&#8217; personala organizacij: analiz teoretikometodologicheskih i metodicheskih aspektov. [Loyalty of the personnel of organizations: analysis of theoretical, methodological and methodological aspects]. Perspektivy nauki i obrazovanija. \u2116 2. S. 95-103. URL: <a href=\"https:\/\/cyberleninka.ru\/article\/n\/loyalnost-personala-organizatsiy-analiz-teoretiko-metodologicheskih-i-metodicheskih-aspektov\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">https:\/\/cyberleninka.ru\/article\/n\/loyalnost-personala-organizatsiy-analiz-teoretiko-metodologicheskih-i-metodicheskih-aspektov<\/span><\/a>. (in Russian).<\/p>\n<p class=\"04TextVKNUES\">12.\u00a0Harskij K.\u00a0V. (2003). Blagonadezhnost&#8217; i lojal&#8217;nost&#8217; personala. [Reliability and loyalty of staff]. Sankt-Peterburg: Piter, 496 s. (in Russian).<\/p>\n<p class=\"04TextVKNUES\">13.\u00a0Shpektorenko I.\u00a0V. (2013). Lojaljnistj jak jakistj personalu: do problemy formuvannja ta ocinjuvannja. [Loyalty as a quality of staff: to the problem of formation and evaluation]. Publichne administruvannja: teorija ta praktyka. Vyp. 1. URL: <a href=\"http:\/\/nbuv.gov.ua\/UJRN\/Patp_2013_1_21\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">http:\/\/nbuv.gov.ua\/UJRN\/Patp_2013_1_21<\/span><\/a> (in Ukrainian).<\/p>\n<p class=\"04TextVKNUES\">14.\u00a0Shhjokin G.\u00a0V. (2020). Menedzhment personala: 6-e izd., stereotip. [Personnel management]. Kiev: Mezhregional&#8217;naja Akademija upravlenija personalom. 484\u00a0s. URL: <a href=\"https:\/\/schokin.com.ua\/assets\/books\/managment-personala.pdf\"><span style=\"color: windowtext; text-decoration: none; text-underline: none;\">https:\/\/schokin.com.ua\/assets\/books\/managment-personala.pdf<\/span><\/a> (in Russian).<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[49],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10855"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10855"}],"version-history":[{"count":7,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10855\/revisions"}],"predecessor-version":[{"id":11427,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/10855\/revisions\/11427"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10855"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10855"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10855"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}