{"id":12739,"date":"2022-06-13T09:13:57","date_gmt":"2022-06-13T06:13:57","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=12739"},"modified":"2022-07-12T14:44:19","modified_gmt":"2022-07-12T11:44:19","slug":"vprovadzhennya-korporatyvnoyi-systemy-motyvacziyi-yak-napryamu-formuvannya-efektyvnoyi-modeli-organizaczijnoyi-kultury","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=12739","title":{"rendered":"\u0412\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u044f\u043a \u043d\u0430\u043f\u0440\u044f\u043c\u0443 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0457 \u043c\u043e\u0434\u0435\u043b\u0456 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438"},"content":{"rendered":"

<\/p>\n

\u0412\u041f\u0420\u041e\u0412\u0410\u0414\u0416\u0415\u041d\u041d\u042f \u041a\u041e\u0420\u041f\u041e\u0420\u0410\u0422\u0418\u0412\u041d\u041e\u0407 \u0421\u0418\u0421\u0422\u0415\u041c\u0418 \u041c\u041e\u0422\u0418\u0412\u0410\u0426\u0406\u0407 \u042f\u041a \u041d\u0410\u041f\u0420\u042f\u041c\u0423 \u0424\u041e\u0420\u041c\u0423\u0412\u0410\u041d\u041d\u042f \u0415\u0424\u0415\u041a\u0422\u0418\u0412\u041d\u041e\u0407 \u041c\u041e\u0414\u0415\u041b\u0406 \u041e\u0420\u0413\u0410\u041d\u0406\u0417\u0410\u0426\u0406\u0419\u041d\u041e\u0407 \u041a\u0423\u041b\u042c\u0422\u0423\u0420\u0418<\/p>\n

IMPLEMENTATION OF CORPORATE MOTIVATION SYSTEM AS A DIRECTION OF FORMATION OF AN EFFECTIVE MODEL OF ORGANIZATIONAL CULTURE<\/p>\n

\"\"<\/a> https:\/\/doi.org\/10.31891\/2307-5740-2022-306-3-20<\/a><\/p>\n

\u041c\u0438\u0445\u0430\u0439\u043b\u043e \u0412\u0415\u0414\u0415\u0420\u041d\u0406\u041a\u041e\u0412
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\nhttps:\/\/orcid.org\/0000-0002-9850-3575<\/a>
\ne-mail: arh.mihael@gmail.com<\/a>
\n\u041b\u0435\u0441\u044f \u0412\u041e\u041b\u042f\u041d\u0421\u042c\u041a\u0410-\u0421\u0410\u0412\u0427\u0423\u041a
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\nhttps:\/\/orcid.org\/0000-0002-4043-9312<\/a>
\ne-mail: liberty_lvs@ukr.net<\/a>
\n\u041c\u0430\u0440\u0456\u044f \u0417\u0415\u041b\u0415\u041d\u0410
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\nhttps:\/\/orcid.org\/0000-0002-9969-2427<\/a>
\ne-mail: mariaverde4@ukr.net<\/a>
\n\u041e\u043a\u0441\u0430\u043d\u0430 \u0427\u0415\u0420\u041d\u0423\u0428\u041a\u0406\u041d\u0410
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\nhttps:\/\/orcid.org\/0000-0002-7253-0284<\/a>
\ne-mail: Chernushkina_OO@meta.ua<\/a>
\n\u041e\u043b\u0435\u043a\u0441\u0430\u043d\u0434\u0440 \u0413\u041e\u0420\u0411\u0410\u0422\u042e\u041a
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\nhttps:\/\/orcid.org\/0000-0002-2450-6140<\/a>
\ne-mail: horbatyuk79@gmail.com<\/a><\/p>\n

Mykhailo VEDERNIKOV, Lesia VOLIANSKA-SAVCHUK,
\nMaria ZELENA, Oksana CHERNUSHKINA, Oleksandr HORBATIUK
\nKhmelnytskyi National University<\/p>\n

\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n

\u0423 \u0441\u0442\u0430\u0442\u0442\u0456 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u0443 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0443 \u044f\u043a \u043e\u0434\u0438\u043d \u0456\u0437 \u0454 \u0432\u0430\u0436\u043b\u0438\u0432\u0438\u0445 \u0447\u0438\u043d\u043d\u0438\u043a\u0456\u0432 \u0443\u0441\u043f\u0456\u0448\u043d\u043e\u0433\u043e \u0444\u0443\u043d\u043a\u0446\u0456\u043e\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430. \u0420\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0443\u0454 \u0433\u0430\u0440\u043c\u043e\u043d\u0456\u0437\u0430\u0446\u0456\u044e \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0445 \u0456 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0447\u0438\u043d\u043d\u0438\u043a\u0456\u0432, \u043f\u0456\u0434\u0432\u0438\u0449\u0443\u0454 \u0441\u0442\u0456\u0439\u043a\u0456\u0441\u0442\u044c \u0456 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0441\u043f\u0440\u043e\u043c\u043e\u0436\u043d\u0456\u0441\u0442\u044c \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430. \u0420\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u043e\u00a0 \u0440\u044f\u0434 \u0437\u043c\u0456\u0441\u0442\u043e\u0432\u043d\u0438\u0445 \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0441\u0442\u0438\u043a, \u0432\u043b\u0430\u0441\u0442\u0438\u0432\u0438\u0445 \u0431\u0443\u0434\u044c-\u044f\u043a\u0456\u0439 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u0456\u0439 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0456. \u0414\u0435\u0442\u0430\u043b\u044c\u043d\u0430 \u043e\u0446\u0456\u043d\u043a\u0430 \u0440\u0456\u0432\u043d\u044f \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0431\u0430\u0437\u0443\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0456\u0432, \u0449\u043e \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0437\u0443\u044e\u0442\u044c \u0446\u044e \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0443. \u0414\u043b\u044f \u043e\u0446\u0456\u043d\u043a\u0438 \u0440\u0456\u0432\u043d\u044f \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u0435\u043a\u0441\u043f\u0435\u0440\u0442\u043d\u0456 \u043c\u0435\u0442\u043e\u0434\u0438 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f, \u044f\u043a\u0456 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u044e\u0442\u044c \u0434\u0430\u0432\u0430\u0442\u0438 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u043d\u0456 \u043e\u0446\u0456\u043d\u043a\u0438 \u044f\u043a\u0456\u0441\u043d\u043e \u043d\u043e\u0432\u0438\u043c \u043f\u0440\u043e\u0446\u0435\u0441\u0430\u043c \u0456 \u044f\u0432\u0438\u0449\u0430\u043c, \u044f\u043a\u0456 \u0440\u0430\u043d\u0456\u0448\u0435 \u043d\u0435 \u0437\u0443\u0441\u0442\u0440\u0456\u0447\u0430\u043b\u0438\u0441\u044f \u0432 \u0441\u0443\u0441\u043f\u0456\u043b\u044c\u043d\u043e\u043c\u0443 \u0436\u0438\u0442\u0442\u0456 \u0456 \u043f\u0440\u043e \u044f\u043a\u0456, \u0437\u0432\u0438\u0447\u0430\u0439\u043d\u043e, \u0432\u0456\u0434\u0441\u0443\u0442\u043d\u044f \u0441\u0442\u0430\u0442\u0438\u0441\u0442\u0438\u0447\u043d\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f. \u0420\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u043e \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u0443\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u0441\u0443\u0447\u0430\u0441\u043d\u0438\u0445 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439. \u041f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e \u0434\u043e\u0441\u0432\u0456\u0434 \u0443\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u0437\u0430 \u043a\u043b\u044e\u0447\u043e\u0432\u0438\u043c\u0438 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0430\u043c\u0438 \u043d\u0430 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0456. \u0412\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e \u043f\u0435\u0440\u0435\u0432\u0430\u0433\u0438 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u043d\u0430 \u043f\u0456\u0434\u0441\u0442\u0430\u0432\u0456 \u043e\u0446\u0456\u043d\u043a\u0438 \u0446\u0456\u043b\u0435\u0439 \u0442\u0430 KPI.<\/p>\n

\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u0430 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0430, \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b, \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f, \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u044f, \u043c\u043e\u043d\u0456\u0442\u043e\u0440\u0438\u043d\u0433, \u0431\u0456\u0437\u043d\u0435\u0441, KPI.<\/p>\n

\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n

The article analyzes the organizational culture as one of the important factors in the successful operation of the enterprise. The development of organizational culture ensures the harmonization of social and economic factors, increases the stability and competitiveness of the enterprise. A number of meaningful characteristics inherent in any organizational culture are considered. A detailed assessment of the level of corporate culture is based on the formation of a system of indicators that characterize this culture. In order to assess the level of corporate culture, expert research methods are used, which allow to give promising assessments of qualitatively new processes and phenomena that have not previously occurred in public life and about which, of course, there is no statistical information. The urgency of introduction of modern motivational technologies is considered. The experience of introduction of motivation system on key indicators at the enterprise is analyzed. The advantages of the motivation system based on the assessment of goals and KPI are determined.<\/p>\n

Key words:<\/strong> organizational culture, staff, management, motivation, monitoring, business, KPI.<\/p>\n

\u041b\u0456\u0442\u0435\u0440\u0430\u0442\u0443\u0440\u0430<\/strong><\/p>\n

    \n
  1. \u0417\u0430\u0445\u0430\u0440\u0447\u0438\u043d \u0413. \u041c. \u041c\u0435\u0445\u0430\u043d\u0456\u0437\u043c \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u043c\u0430\u0448\u0438\u043d\u043e\u0431\u0443\u0434\u0456\u0432\u043d\u043e\u0433\u043e \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430 : \u043c\u043e\u043d\u043e\u0433\u0440\u0430\u0444\u0456\u044f \/ \u0413. \u041c. \u0417\u0430\u0445\u0430\u0440\u0447\u0438\u043d. \u2013 \u041b\u044c\u0432\u0456\u0432: \u0412\u0438\u0434-\u0432\u043e \u041d\u0430\u0446. \u0423\u043d-\u0442\u0443 \u00ab\u041b\u044c\u0432\u0456\u0432\u0441\u044c\u043a\u0430 \u043f\u043e\u043b\u0456\u0442\u0435\u0445\u043d\u0456\u043a\u0430\u00bb, 2009. \u2013 276 \u0441.<\/li>\n
  2. \u0425\u0430\u0440\u0447\u0438\u0448\u0438\u043d\u0430 \u041e. \u0412. \u0424\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0432 \u0441\u0438\u0441\u0442\u0435\u043c\u0456 \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \u0445\u0430\u0440\u0447\u043e\u0432\u043e\u0457 \u043f\u0440\u043e\u043c\u0438\u0441\u043b\u043e\u0432\u043e\u0441\u0442\u0456 : \u043c\u043e\u043d\u043e\u0433\u0440\u0430\u0444\u0456\u044f. \u2013 \u0416\u0438\u0442\u043e\u043c\u0438\u0440: \u0412\u0438\u0434-\u0432\u043e \u0416\u0414\u0423, 2011. \u2013 290 \u0441.<\/li>\n
  3. Volyanska-Savchuk Lesya Victorivna. Role of corporative culture in the system of personnel management in enterprise \/ Lesya Victorivna Volyanska-Savchuk \/\/ Scientific Journal \u00abEuropean Applied Sciences\u00bb. \u2013 Germany, 2015. \u2013 \u2116\u00a09. \u2013 \u0420p. 74\u201376.<\/li>\n
  4. \u042f\u043d\u043a\u043e\u0432\u0441\u044c\u043a\u0430 \u041b. \u0410. \u041e\u043f\u0442\u0438\u043c\u0456\u0437\u0430\u0446\u0456\u044f \u0442\u0440\u0443\u0434\u043e\u0432\u043e\u0433\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0430\u043b\u0443 \u0432 \u0441\u0438\u0441\u0442\u0435\u043c\u0456 \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443 \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443 \u043f\u0440\u043e\u043c\u0438\u0441\u043b\u043e\u0432\u043e\u0433\u043e \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430 \/ \u041b. \u0410. \u042f\u043d\u043a\u043e\u0432\u0441\u044c\u043a\u0430 \/\/ \u0410\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0456 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0438. – 2016. – \u2116 9. \u2013 \u0421. 56\u201360.<\/li>\n
  5. \u0412\u043e\u043b\u044f\u043d\u0441\u044c\u043a\u0430-\u0421\u0430\u0432\u0447\u0443\u043a \u041b. \u0412. \u0421\u0442\u0430\u043d \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u043d\u0430 \u043c\u0430\u0448\u0438\u043d\u043e\u0431\u0443\u0434\u0456\u0432\u043d\u0438\u0445 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430\u0445 \u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u043e\u0457 \u043e\u0431\u043b\u0430\u0441\u0442\u0456 \/ \u041b.\u00a0\u0412. \u0412\u043e\u043b\u044f\u043d\u0441\u044c\u043a\u0430-\u0421\u0430\u0432\u0447\u0443\u043a \/\/ \u041d\u0430\u0443\u043a\u043e\u0432\u0456 \u043f\u0440\u0430\u0446\u0456 \u041a\u0456\u0440\u043e\u0432\u043e\u0433\u0440\u0430\u0434\u0441\u044c\u043a\u043e\u0433\u043e \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u0435\u0445\u043d\u0456\u0447\u043d\u043e\u0433\u043e \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0443. \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0456 \u043d\u0430\u0443\u043a\u0438. \u2013 2014. \u2013 \u0412\u0438\u043f. 25. \u2013 \u0421. 116\u2013122.<\/li>\n
  6. \u0421\u043b\u0430\u0432\u043e\u0433\u043e\u0440\u043e\u0434\u0441\u044c\u043a\u0430 \u041e. \u042e. \u041c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u044f \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0443 \u043d\u0430 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0456 \u0434\u043e \u043f\u0456\u0434\u0432\u0438\u0449\u0435\u043d\u043d\u044f \u043a\u043e\u043c\u043f\u0435\u0442\u0435\u043d\u0442\u043d\u043e\u0441\u0442\u0456 \u044f\u043a \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0435\u043d\u043d\u044f \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0441\u043f\u0440\u043e\u043c\u043e\u0436\u043d\u043e\u0441\u0442\u0456 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \/ \u041e. \u042e. \u0421\u043b\u0430\u0432\u043e\u0433\u043e\u0440\u043e\u0434\u0441\u044c\u043a\u0430 \/\/ \u041f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 \u043d\u0430\u0443\u043a\u0438. – 2016. – \u2116 1. – \u0421. 94-98.<\/li>\n
  7. \u0416\u0443\u043a \u0412.\u041f. \u0424\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456. \u041d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0432\u0456\u0441\u043d\u0438\u043a \u0410\u043a\u0430\u0434\u0435\u043c\u0456\u0457 \u043c\u0443\u043d\u0456\u0446\u0438\u043f\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f. \u0421\u0435\u0440\u0456\u044f \u00ab\u0423\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f\u00bb. 2015. \u0412\u0438\u043f. 3\u20134. \u0421. 56\u201362.<\/li>\n
  8. \u0425\u0430\u0440\u0447\u0435\u043d\u043a\u043e \u0422.\u041c. \u0410\u043b\u044c\u0442\u0435\u0440\u043d\u0430\u0442\u0438\u0432\u043d\u0456 \u043f\u0456\u0434\u0445\u043e\u0434\u0438 \u043c\u043e\u0442\u0438\u0432\u0430\u0446\u0456\u0457 \u043d\u0430\u0439\u043c\u0430\u043d\u0438\u0445 \u043f\u0440\u0430\u0446\u0456\u0432\u043d\u0438\u043a\u0456\u0432 \u0443 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0456 \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0438\u0445 \u043f\u0440\u043e\u0446\u0435\u0441\u0456\u0432 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0438 \/ \u0422.\u041c. \u0425\u0430\u0440\u0447\u0435\u043d\u043a\u043e \/\/ \u0421\u0438\u0441\u0442\u0435\u043c\u0430 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0435\u043d\u0435\u0434\u0436\u043c\u0435\u043d\u0442\u0443 \u0432 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0456 \u0456\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u0432\u0438\u043c\u0456\u0440\u0443: \u043c\u043e\u043d\u043e\u0433\u0440\u0430\u0444\u0456\u044f \/ \u0437\u0430 \u043d\u0430\u0443\u043a. \u0440\u0435\u0434. \u0434.\u0435.\u043d., \u043f\u0440\u043e\u0444. \u041b.\u0406. \u041c\u0438\u0445\u0430\u0439\u043b\u043e\u0432\u043e\u0457. \u2013 \u0421\u0443\u043c\u0438: \u041f\u041f \u0412\u0456\u043d\u043d\u0456\u0447\u0435\u043d\u043a\u043e \u041c.\u0414., \u041b\u0438\u0442\u043e\u0432\u0447\u0435\u043d\u043a\u043e \u0404. \u0411., 2014. \u2013 432 \u0441.<\/li>\n
  9. M. Vedernikov, I. Sandyga, L. Volianska-Savchuk, O. Chernushkina, M. Zelena and O. Koshonko, “Specificity of Corporate Culture Modeling at Industrial Enterprises in Conditions of Digital Business Transformation,” 2020 10th International Conference on Advanced Computer Information Technologies (ACIT), Deggendorf, Germany, 2020, pp. 595-600, doi: 10.1109\/ACIT49673.2020.9208925. (https:\/\/www.scopus.com\/authid\/detail.uri?authorId=57216484105).<\/li>\n
  10. W. Di<\/a>, W. Yi-Qin<\/a>, W. Dan<\/a>, L. Cai-Mei<\/a>, \u201cA Study on the Relationship Between Corporate Culture and Corporate Environmental Performance\u201d, in 2017 IEEE Proc. International Conference on Management Science and Engineering (ICMSE)<\/a>, Nomi, Japan, 2017, pp. 164\u00a0\u2013\u00a0171. DOI:\u00a010.1109\/ICMSE.2017.8574444<\/a>.<\/li>\n
  11. \u0411\u0440\u0430\u0442\u0456\u0448\u043a\u043e \u042e. \u0421. \u0420\u043e\u043b\u044c \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u0443 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0457 \u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0444\u0430\u0440\u043c\u0430\u0446\u0435\u0432\u0442\u0438\u0447\u043d\u0438\u0445 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432 \/ \u042e. \u0421. \u0411\u0440\u0430\u0442\u0456\u0448\u043a\u043e \/\/ \u041c\u043e\u043b\u043e\u0434\u0438\u0439 \u0432\u0447\u0435\u043d\u0438\u0439. \u2013 2014. \u2013 \u2116 12 (15). \u2013 \u0421. 232\u2013238.<\/li>\n
  12. \u041a\u0430\u0439\u0434\u0430\u043b\u043e\u0432\u0430 \u0410. \u0412. \u041a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u0430 (\u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0439\u043d\u0430) \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0430 [\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0439 \u0440\u0435\u0441\u0443\u0440\u0441]. \u2013 \u0420\u0435\u0436\u0438\u043c \u0434\u043e\u0441\u0442\u0443\u043f\u0443: http:\/\/www. pharmencyclopedia.com.ua\/article\/ -organizacijna-kultura\u2013 (\u0434\u0430\u0442\u0430 \u0437\u0432\u0435\u0440\u043d\u0435\u043d\u043d\u044f: 15.11.2020).<\/li>\n
  13. \u041b\u0456\u0444\u0456\u043d\u0446\u0435\u0432 \u0414. \u0421. \u041c\u0435\u0442\u043e\u0434\u0438\u0447\u043d\u0456 \u043e\u0441\u043d\u043e\u0432\u0438 \u043e\u0446\u0456\u043d\u043a\u0438 \u0432\u043f\u043b\u0438\u0432\u0443 \u043a\u043e\u0440\u043f\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438 \u043d\u0430 \u0434\u0456\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0457 [\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0438\u0439 \u0440\u0435\u0441\u0443\u0440\u0441] \/\/ \u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0435 \u043d\u0430\u0443\u043a\u043e\u0432\u0435 \u0444\u0430\u0445\u043e\u0432\u0435 \u0432\u0438\u0434\u0430\u043d\u043d\u044f \u00ab\u0415\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0430\u00bb. \u2013 \u0420\u0435\u0436\u0438\u043c \u0434\u043e\u0441\u0442\u0443\u043f\u0443: http:\/\/www. economy.nayka.com.ua\/?op=1&z=635 \u2013 (\u0434\u0430\u0442\u0430 \u0437\u0432\u0435\u0440\u043d\u0435\u043d\u043d\u044f: 15.11.2020).<\/li>\n
  14. Vedernikov, M., Zelena, M., Volianska-Savchuk, L., Litinska, V., & Boiko, J. (2020). Management of the social package structure at industrial enterprises on the basis of cluster analysis. TEM Journal, 9(1), 249-260. https:\/\/doi.org\/10.18421\/TEM91-35. (https:\/\/www.scopus.com\/authid\/detail.uri?authorId=57216484105<\/a>).<\/li>\n
  15. Boiko J. et al. Smart Recruiting as a Modern Tool for HR Hiring in the Context of Business Informatization \/\/2021 11th International Conference on Advanced Computer Information Technologies (ACIT). \u2013 IEEE, 2021. \u2013 \u0421. 284-289.<\/li>\n<\/ol>\n

    References<\/strong><\/p>\n

      \n
    1. Zakharchyn H. M. Mekhanizm formuvannia orhanizatsiinoi kultury mashynobudivnoho pidpryiemstva : monohrafiia \/ H.\u00a0M.\u00a0Zakharchyn. \u2013 Lviv: Vyd-vo Nats. Un-tu \u00abLvivska politekhnika\u00bb, 2009. \u2013 276 s.<\/li>\n
    2. Kharchyshyna O. V. Formuvannia orhanizatsiinoi kultury v systemi menedzhmentu pidpryiemstv kharchovoi promyslovosti : monohrafiia. \u2013 Zhytomyr: Vyd-vo ZhDU, 2011. \u2013 290 s.<\/li>\n
    3. Volyanska-Savchuk Lesya Victorivna. Role of corporative culture in the system of personnel management in enterprise \/ Lesya Victorivna Volyanska-Savchuk \/\/ Scientific Journal \u00abEuropean Applied Sciences\u00bb. \u2013 Germany, 2015. \u2013 \u2116\u00a09. \u2013 \u0420p. 74\u201376.<\/li>\n
    4. Yankovska L. A. Optymizatsiia trudovoho potentsialu v systemi menedzhmentu personalu promyslovoho pidpryiemstva \/ L.A.\u00a0Yankovska \/\/ Aktualni problemy ekonomiky. – 2016. – \u2116 9. \u2013 S. 56\u201360.<\/li>\n
    5. Volianska-Savchuk L. V. Stan korporatyvnoi kultury na mashynobudivnykh pidpryiemstvakh Khmelnytskoi oblasti \/ L.V.\u00a0Volianska-Savchuk \/\/ Naukovi pratsi Kirovohradskoho natsionalnoho tekhnichnoho universytetu. Ekonomichni nauky. \u2013 2014. \u2013 Vyp. 25. \u2013 S. 116\u2013122.<\/li>\n
    6. Slavohorodska O. Yu. Motyvatsiia personalu na pidpryiemstvi do pidvyshchennia kompetentnosti yak instrument zabezpechennia konkurentospromozhnosti pidpryiemstv \/ O. Yu. Slavohorodska \/\/ Problemy nauky. – 2016. – \u2116 1. – S. 94-98.<\/li>\n
    7. Zhuk V.P. Formuvannia korporatyvnoi kultury v Ukraini. Naukovyi visnyk Akademii munitsypalnoho upravlinnia. Seriia \u00abUpravlinnia\u00bb. 2015. Vyp. 3\u20134. S. 56\u201362.<\/li>\n
    8. Kharchenko T.M. Alternatyvni pidkhody motyvatsii naimanykh pratsivnykiv u konteksti transformatsiinykh protsesiv ekonomiky \/ T.M. Kharchenko \/\/ Systema natsionalnoho menedzhmentu v konteksti intehratsiinoho vymiru: monohrafiia \/ za nauk. red. d.e.n., prof. L.I.\u00a0Mykhailovoi. \u2013 Sumy: PP Vinnichenko M.D., Lytovchenko Ye. B., 2014. \u2013 432 s.<\/li>\n
    9. M. Vedernikov, I. Sandyga, L. Volianska-Savchuk, O. Chernushkina, M. Zelena and O. Koshonko, “Specificity of Corporate Culture Modeling at Industrial Enterprises in Conditions of Digital Business Transformation,” 2020 10th International Conference on Advanced Computer Information Technologies (ACIT), Deggendorf, Germany, 2020, pp. 595-600, doi: 10.1109\/ACIT49673.2020.9208925. (https:\/\/www.scopus.com\/authid\/detail.uri?authorId=57216484105).<\/li>\n
    10. W. Di<\/a>, W. Yi-Qin<\/a>, W. Dan<\/a>, L. Cai-Mei<\/a>, \u201cA Study on the Relationship Between Corporate Culture and Corporate Environmental Performance\u201d, in 2017 IEEE Proc. International Conference on Management Science and Engineering (ICMSE)<\/a>, Nomi, Japan, 2017, pp. 164\u00a0\u2013\u00a0171. DOI:\u00a010.1109\/ICMSE.2017.8574444<\/a>.<\/li>\n
    11. Bratishko Yu. S. Rol korporatyvnoi kultury u formuvanni systemy sotsialnoi vidpovidalnosti farmatsevtychnykh pidpryiemstv \/ Yu. S. Bratishko \/\/ Molodyi vchenyi. \u2013 2014. \u2013 \u2116 12 (15). \u2013 S. 232\u2013238.<\/li>\n
    12. Kaidalova A. V. Korporatyvna (orhanizatsiina) kultura [Elektronnyi resurs]. \u2013 Rezhym dostupu: http:\/\/www. pharmencyclopedia.com.ua\/article\/ -organizacijna-kultura\u2013 (data zvernennia: 15.11.2020).<\/li>\n
    13. Lifintsev D. S. Metodychni osnovy otsinky vplyvu korporatyvnoi kultury na diialnist orhanizatsii [Elektronnyi resurs] \/\/ Elektronne naukove fakhove vydannia \u00abEfektyvna ekonomika\u00bb. \u2013 Rezhym dostupu: http:\/\/www. economy.nayka.com.ua\/?op=1&z=635 \u2013 (15.11.2020).<\/li>\n
    14. Vedernikov, M., Zelena, M., Volianska-Savchuk, L., Litinska, V., & Boiko, J. (2020). Management of the social package structure at industrial enterprises on the basis of cluster analysis. TEM Journal, 9(1), 249-260. https:\/\/doi.org\/10.18421\/TEM91-35. (https:\/\/www.scopus.com\/authid\/detail.uri?authorId=57216484105<\/a>).<\/li>\n
    15. Boiko J. et al. Smart Recruiting as a Modern Tool for HR Hiring in the Context of Business Informatization \/\/2021 11th International Conference on Advanced Computer Information Technologies (ACIT). \u2013 IEEE, 2021. \u2013 P. 284-289.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[64],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/12739"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12739"}],"version-history":[{"count":4,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/12739\/revisions"}],"predecessor-version":[{"id":13125,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/12739\/revisions\/13125"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12739"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12739"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12739"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}