{"id":1337,"date":"2021-01-15T23:17:00","date_gmt":"2021-01-15T21:17:00","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=1337"},"modified":"2021-03-04T15:18:19","modified_gmt":"2021-03-04T13:18:19","slug":"%d0%b0%d0%bd%d0%b0%d0%bb%d1%96%d0%b7-%d1%96-%d0%bf%d0%bb%d0%b0%d0%bd%d1%83%d0%b2%d0%b0%d0%bd%d0%bd%d1%8f-%d0%bf%d0%be%d0%ba%d0%b0%d0%b7%d0%bd%d0%b8%d0%ba%d1%96%d0%b2-%d1%8f%d0%ba%d0%be%d1%81%d1%82","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=1337","title":{"rendered":"\u0410\u043d\u0430\u043b\u0456\u0437 \u0456 \u043f\u043b\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0456\u0432 \u044f\u043a\u043e\u0441\u0442\u0456 \u0436\u0456\u043d\u043e\u0447\u0438\u0445 \u0441\u0443\u043c\u043e\u043a \u043f\u0440\u0438 \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0457 \u043a\u043e\u043b\u0435\u043a\u0446\u0456\u0457"},"content":{"rendered":"

\u0410\u041d\u0410\u041b\u0406\u0417 \u0406 \u041f\u041b\u0410\u041d\u0423\u0412\u0410\u041d\u041d\u042f \u041f\u041e\u041a\u0410\u0417\u041d\u0418\u041a\u0406\u0412 \u042f\u041a\u041e\u0421\u0422\u0406 \u0416\u0406\u041d\u041e\u0427\u0418\u0425 \u0421\u0423\u041c\u041e\u041a \u041f\u0420\u0418 \u0424\u041e\u0420\u041c\u0423\u0412\u0410\u041d\u041d\u0406 \u041f\u0415\u0420\u0421\u041f\u0415\u041a\u0422\u0418\u0412\u041d\u041e\u0407 \u041a\u041e\u041b\u0415\u041a\u0426\u0406\u0407<\/p>\n

ANALYSIS AND PLANNING OF WOMEN’S BAGS\u00a0 QUALITY INDICATORS WHEN FORMING A PERSPECTIVE COLLECTION<\/p>\n

<\/a> \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 239-245. \u041d\u043e\u043c\u0435\u0440: \u21163, 2020 (285)<\/strong>
\n\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong>
\n\u041e. \u0410. \u041c\u0438\u0445\u0430\u0439\u043b\u043e\u0432\u0441\u044c\u043a\u0430, \u0410. \u0411. \u0414\u043e\u043c\u0431\u0440\u043e\u0432\u0441\u044c\u043a\u0438\u0439, \u0413. \u0404. \u041b\u043e\u0431\u0430\u043d\u043e\u0432\u0430
\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442
\n\u041e. MYKHAILOVSKA , A. DOMBROVSKY, H. Lobanova
\nKhmelnytsky Nats\u0456onalny Un\u0456versitet
\nDOI:<\/strong> https:\/\/www.doi.org\/10.31891\/2307-5732-2020-285-3-37<\/a>
\n\u0420\u0435\u0446\u0435\u043d\u0437\u0456\u044f\/Peer review :<\/strong> 18.04.2020 \u00a0\u0440.
\n\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430\/Printed :<\/strong> 02.06.2020 \u0440.<\/p>\n

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\n\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u0430\u043d\u043a\u0435\u0442\u0443\u0432\u0430\u043d\u043d\u044f, \u0442\u0440\u0430\u043d\u0441\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u044f, \u043c\u043e\u0434\u0443\u043b\u044c\u043d\u0435 \u043f\u0440\u043e\u0435\u043a\u0442\u0443\u0432\u0430\u043d\u043d\u044f, \u0431\u0430\u0433\u0430\u0442\u043e\u0444\u0443\u043d\u043a\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0456\u0441\u0442\u044c, \u0435\u0441\u0442\u0435\u0442\u0438\u0447\u043d\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438, \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u0438\u0432\u043d\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438, \u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0446\u0456\u044f, \u043a\u043e\u043c\u043f\u043e\u0437\u0438\u0446\u0456\u0439\u043d\u043e-\u043a\u043e\u043d\u0441\u0442\u0440\u0443\u043a\u0442\u0438\u0432\u043d\u0456 \u0435\u043b\u0435\u043c\u0435\u043d\u0442\u0438<\/p>\n

\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n

Created in the 90s of the twentieth century, the world of “intensive development of consumption” laid the conditions for the current global crisis. This crisis is not financial and is not related to overproduction in the financial sector. This is a systemic crisis of overconsumption, which covers all sectors of society – the production of material, virtual goods and services, the financial sector, marketing and advertising, government policy and public services.
\nTo overcome it, it is necessary to limit excessive consumption and direct the efforts of marketing links in advertising to moderate consumption, reducing entertainment and recreation. In this aspect, it is important to create an appropriate functional material sphere.
\nThe article investigates that in order to create a new collection of women’s bags, it is necessary to take full account of consumer preferences, trends of modern fashion and requirements of multifunctionality of products. Based on the results of the questionnaire conducted by women, the most important aspects of the properties of women’s handbags, namely their shape, size, color, type of material, were established. To create multifunctional bags, it is proposed to use transformation and modular design by using composite elements, module parts and structures that can be added, replaced and transformed.
\nThis approach creates significant opportunities for consumers to use not several bags of different colors, shapes, configurations and sizes, but one, thereby reducing over consumption and therefore reducing product overproduction.
\nKeywords:<\/strong> questionnaire, transformation, modular design, multifunctionality, aesthetic indicators, design indicators, design, composite elements<\/p>\n

References<\/strong><\/p>\n

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  6. Kernesh V. P. Doslidzhennia estetychnykh vlastyvostei vzuttia metodom opytuvannia ta ranzhuvannia \/ V. P Kernesh., N.\u00a0M.\u00a0Omelchenko, V. P. Konoval \/\/ Visnyk Khmelnytskoho natsionalnoho universytetu. \u2013 2005. \u2013 \u21166. \u2013 S.209-212.<\/li>\n
  7. Lobanova H. Ye. Doslidzhennia chynnykiv, shcho vplyvaiut na formuvannia asortymentu dytiachoho vzuttia \/ H. Ye. Lobanova, O.\u00a0V. Kovaliuk. \/\/ Visnyk KNUTD. \u2013 2017. \u2013 \u21163. \u2013 S. 91\u201397.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    \u0410\u041d\u0410\u041b\u0406\u0417 \u0406 \u041f\u041b\u0410\u041d\u0423\u0412\u0410\u041d\u041d\u042f \u041f\u041e\u041a\u0410\u0417\u041d\u0418\u041a\u0406\u0412 \u042f\u041a\u041e\u0421\u0422\u0406 \u0416\u0406\u041d\u041e\u0427\u0418\u0425 \u0421\u0423\u041c\u041e\u041a \u041f\u0420\u0418 \u0424\u041e\u0420\u041c\u0423\u0412\u0410\u041d\u041d\u0406 \u041f\u0415\u0420\u0421\u041f\u0415\u041a\u0422\u0418\u0412\u041d\u041e\u0407 \u041a\u041e\u041b\u0415\u041a\u0426\u0406\u0407 ANALYSIS AND PLANNING OF WOMEN’S BAGS\u00a0 QUALITY INDICATORS WHEN FORMING A PERSPECTIVE COLLECTION \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 239-245. \u041d\u043e\u043c\u0435\u0440: \u21163, 2020 (285) \u0410\u0432\u0442\u043e\u0440\u0438: \u041e. \u0410. \u041c\u0438\u0445\u0430\u0439\u043b\u043e\u0432\u0441\u044c\u043a\u0430, \u0410. \u0411. \u0414\u043e\u043c\u0431\u0440\u043e\u0432\u0441\u044c\u043a\u0438\u0439, \u0413. \u0404. \u041b\u043e\u0431\u0430\u043d\u043e\u0432\u0430 \u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u041e. MYKHAILOVSKA , A. DOMBROVSKY, H. Lobanova Khmelnytsky Nats\u0456onalny Un\u0456versitet DOI: https:\/\/www.doi.org\/10.31891\/2307-5732-2020-285-3-37 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[16],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/1337"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1337"}],"version-history":[{"count":4,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/1337\/revisions"}],"predecessor-version":[{"id":4189,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/1337\/revisions\/4189"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1337"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1337"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1337"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}