{"id":3407,"date":"2021-01-30T22:05:09","date_gmt":"2021-01-30T20:05:09","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=3407"},"modified":"2021-03-11T10:18:47","modified_gmt":"2021-03-11T08:18:47","slug":"%d1%81%d1%83%d1%82%d0%bd%d1%96%d1%81%d1%82%d1%8c-%d1%82%d0%b0-%d1%81%d0%ba%d0%bb%d0%b0%d0%b4%d0%be%d0%b2%d1%96-%d1%96%d0%bd%d1%82%d0%b5%d0%bb%d0%b5%d0%ba%d1%82%d1%83%d0%b0%d0%bb%d1%8c%d0%bd%d0%be","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=3407","title":{"rendered":"\u0421\u0443\u0442\u043d\u0456\u0441\u0442\u044c \u0442\u0430 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u0456 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u0430\u043f\u0456\u0442\u0430\u043b\u0443 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u0421\u0423\u0422\u041d\u0406\u0421\u0422\u042c \u0406 \u0421\u041a\u041b\u0410\u0414\u041e\u0412\u0406 \u0406\u041d\u0422\u0415\u041b\u0415\u041a\u0422\u0423\u0410\u041b\u042c\u041d\u041e\u0413\u041e \u041a\u0410\u041f\u0406\u0422\u0410\u041b\u0423 \u041f\u0406\u0414\u041f\u0420\u0418\u0404\u041c\u0421\u0422\u0412\u0410<\/p>\n<p style=\"text-align: center;\">ESSENCE AND COMPONENTS OF INTELLECTUAL CAPITAL OF ENTERPRISES<\/p>\n<p><strong><a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/22-19.pdf\"><img src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\"><\/a>  \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 108-112. \u041d\u043e\u043c\u0435\u0440: \u2116<\/strong><strong>4, \u0422\u043e\u043c 1, 2020 (28<\/strong><strong>4)<\/strong><\/p>\n<p><strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0404\u041f\u0406\u0424\u0410\u041d\u041e\u0412\u0410 \u0406.\u00a0\u042e., \u0413\u043b\u0430\u0434\u043a\u0430 \u0414. \u041e.<br \/>\n\u0412\u0456\u043d\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0442\u0435\u0445\u043d\u0456\u0447\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442<\/p>\n<p>YEPIFANOVA I., HLADKA D.<br \/>\nVinnytsia National Technical University<\/p>\n<p><strong>DOI<\/strong><strong>:<\/strong>\u00a0<a href=\"https:\/\/www.doi.org\/10.31891\/2307-5740-2020-284-4-20\">https:\/\/www.doi.org\/10.31891\/2307-5740-2020-284-4-20<\/a><br \/>\n<strong>\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received :<\/strong> 21.05.2020<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed :<\/strong> 28.09.2020<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u0423 \u0441\u0442\u0430\u0442\u0442\u0456 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043e \u0441\u0443\u0442\u043d\u0456\u0441\u0442\u044c \u043f\u043e\u043d\u044f\u0442\u0442\u044f \u00ab\u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u0439 \u043a\u0430\u043f\u0456\u0442\u0430\u043b\u00bb \u044f\u043a \u043e\u0441\u043d\u043e\u0432\u0438 \u0434\u043b\u044f \u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u044f \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0430\u043b\u0443 \u043f\u0456\u0434\u043f\u0440\u0438\u0454\u043c\u0441\u0442\u0432\u0430. \u0417\u0430\u043f\u0440\u043e\u043f\u043e\u043d\u043e\u0432\u0430\u043d\u043e \u0430\u0432\u0442\u043e\u0440\u0441\u044c\u043a\u0435 \u0431\u0430\u0447\u0435\u043d\u043d\u044f \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u043e\u0457 \u0441\u0443\u0442\u043d\u043e\u0441\u0442\u0456 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u0430\u043f\u0456\u0442\u0430\u043b\u0443. \u041d\u0430\u0434\u0430\u043d\u043e \u0440\u0456\u0437\u043d\u0456 \u043f\u043e\u0433\u043b\u044f\u0434\u0438 \u0449\u043e\u0434\u043e \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0438 \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043a\u0430\u043f\u0456\u0442\u0430\u043b\u0443, \u0443\u0437\u0430\u0433\u0430\u043b\u044c\u043d\u0435\u043d\u043e \u0442\u0430 \u0432\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e \u043a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043a\u043b\u0430\u0434\u043e\u0432\u0456, \u0440\u043e\u0437\u043a\u0440\u0438\u0442\u043e \u0457\u0445 \u0437\u043c\u0456\u0441\u0442.<br \/>\n<strong>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u0439 \u043a\u0430\u043f\u0456\u0442\u0430\u043b, \u043b\u044e\u0434\u0441\u044c\u043a\u0438\u0439 \u043a\u0430\u043f\u0456\u0442\u0430\u043b, \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439\u043d\u0438\u0439 \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0430\u043b, \u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0430 \u043f\u0440\u0430\u0446\u044f, \u043a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u0430\u0446\u0456\u044f, \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u043d\u0438\u0439 \u043a\u0430\u043f\u0456\u0442\u0430\u043b, \u0441\u043f\u043e\u0436\u0438\u0432\u0447\u0438\u0439 \u043a\u0430\u043f\u0456\u0442\u0430\u043b.<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>The purpose of the article is to generalize the approaches to the essence of intellectual capital and to determine the features of the recognition of elements of intellectual capital as a component of the innovative potential of the enterprise. The article investigates and systematizes the essence of the concept of &#8220;intellectual capital&#8221; as an economic category, its role in the formation of innovation potential and competitiveness of the enterprise. Views on the structure of intellectual capital are considered, key components are generalized and defined, their content is revealed and the structure of intellectual capital of the enterprise is given. Intellectual capital has a complex structure, which includes human capital, structural capital, consumer capital and social capital. The main components of human, structural, consumer and social capital are described. It is established that human capital is the individual abilities of employees of the enterprise, which do not belong to the enterprise, but are an important element of the successful activity of the employee; structural capital is the organizational capacity of the enterprise to meet market requirements and facilitates the transformation of information, it is the property of the enterprise and in some cases may be a relatively independent object of sale; capital is a system of stable connections and relations that provides effective interaction between customers (consumers) and staff of the enterprise; social capital is a qualitative characteristic of the social organization of society, which includes education, political situation, economic situation and ethical component. Systematization of existing approaches to defining the essence of intellectual capital allowed to define intellectual capital as a set of knowledge acquired in the process of intellectual activity, as well as experience, skills, creativity, relationships that have economic value and are used in the production process for profit and increasing the level of competitiveness.<br \/>\n<strong>Key words:<\/strong> intellectual capital, human capital, innovative potential, intellectual work, qualification, structural capital, consumer capital.<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<ol>\n<li>Majburov I. Effektivnost investirovaniya i chelovecheskij kapital v SShA i Rossii \/ I. Majburov \/\/ Mirovaya ekonomika i mezhdunarodnye otnosheniya. \u2013 2004. \u2013 \u2116 4. \u2013 S. 3\u201313.<\/li>\n<li>Kompaniets V. V. Liudskyi kapital: Vyznachennia, osoblyvosti, vidtvorennia \/ V. V. Kompaniets. \u2013 Kharkiv : UkrDAZT, 2008. \u2013 S. 181\u2013184.<\/li>\n<li>Schultz T. Capital Formation by Education. Journal of Political Economy. 1960. Vol. 68. URL: https:\/\/econpapers.repec.org\/ article\/ucpjpolec\/v_3a68_3ay_3a1960_3ap_3a571.htm.<\/li>\n<li>Ukraina u vymiri ekonomiky znan \/ [za red. V. M. Heitsia]. \u2013 Kyiv : Osnova, 2006. \u2013 588 s.<\/li>\n<li>Dykha M. V. Intelektualnyi kapital u systemi zabezpechennia innovatsiinoho rozvytku krainy \/ M. V. Dykha \/\/ Herald of Khmelnytskyi National University. Ekonomichni nauky. \u2013 2019. \u2013 \u2116 6. \u2013 S. 45\u201349.<\/li>\n<li>Stewart T. A. The Intellectual Capital. The New Wealth of Organizations. N.-Y.-L., 1997. 270 r.<\/li>\n<li>Edvinsson L. Intellektualnyj kapital: opredelenie istinnoj stoimosti kompanii. Novaya postindustrialnaya volna na Zapade \/ Edvinsson L., Meloun M. ; pod red. V. Inozemceva. \u2013 Moskva : Academia, 1999. \u2013 S. 434\u2013436.<\/li>\n<li>Eskindarov M. Razvitie korporativnyh otnoshenij v sovremennoj rossijskoj ekonomike \/ M. Eskindarov. \u2013 Moskva : Respublika, 1999. \u2013 188 s.<\/li>\n<li>Inozemcev V. L. Za predelami ekonomicheskogo obshestva. Postindustrialnye teorii ipostekonomicheskie tendencii v sovremennom mire \/ V. L. Inozemcev. \u2013 M. : Academia, 1998. \u2013 640 s.<\/li>\n<li>Zinov V. G. Menedzhment innovacij: kadrovoe obespechenie : [ucheb. posobie] \/ V. G. Zinov. \u2013 M. : Delo, 2005. \u2013 496 s.<\/li>\n<li>Berveno O. V. Intelektualnyi kapital: ekonomichnyi zmist i osoblyvosti formuvannia v tranzytyvnomu suspilstvi : avtoref. dys. na zdobuttia nauk. stupenia kand. ekon. nauk : spets. 08.00.04 \u00abEkonomika ta upravlinnia pidpryiemstvamy\u00bb \/ O. V. Berveno. \u2013 Kharkiv, 2002. \u2013 19 s.<\/li>\n<li>Markova N. S. Teoretyko-metodychni osnovy formuvannia y rozvytku intelektualnoho kapitalu Avtoreferat dysertatsii na zdobuttia naukovoho stupenia kandydata ekonomichnykh nauk : spets. 08.09.01 \u00abDemohrafiia, ekonomika pratsi, sotsialna ekonomika i polityka\u00bb \/ N.S. Markova. \u2013 Kharkiv, 2005. \u2013 20 s.<\/li>\n<li>Bontis N. Theres a Price On Your Head: Managing Intellectual Capital Strategically. Business Quarterly. 1996. 60 (4). R. 40\u201347.<\/li>\n<li>Bruking E. Intellektualnyj kapital \/ E. Bruking. \u2013 SPb : Piter, 2001. \u2013 288 s.<\/li>\n<li>Kendiukhov O. Orhanizatsiino-ekonomichnyi mekhanizm upravlinnia intelektualnym kapitalom pidpryiemstva : avtoref. dys. dokt. ekon. nauk : spets. 08.00.04 \u00abEkonomika ta upravlinnia pidpryiemstvamy (pererobna promyslovist)\u00bb \/ O. Kendiukhov. \u2013 Donetsk, 2007. \u2013 31 s.<\/li>\n<li>Hevlych L. L. Intelektualnyi kapital: sutnist ta struktura [Elektronnyi resurs] \/ L. L. Hevlych, L. O. Moshura \/\/ Infrastruktura rynku. \u2013 2018. \u2013 \u2116 19. \u2013 S. 527\u2013533. \u2013 Rezhym dostupu : http:\/\/www.market-infr.od.ua\/journals\/2018\/19_2018_ukr\/87.pdf<\/li>\n<li>Dzhedzhula V. V. Intelektualnyi kapital yak chynnyk efektyvnosti innovatsiinoi diialnosti \/ V. V. Dzhedzhula, I. Yu. Yepifanova \/\/ Herald of Khmelnytskyi National University. Ekonomichni nauky. \u2013 2017. \u2013 \u2116 4. \u2013 S. 158\u2013161.<\/li>\n<li>Iepifanova I. Yu. Upravlinnia innovatsiinoiu diialnistiu promyslovykh pidpryiemstv: teoretyko-metodolohichni aspekty finansovoho zabezpechennia : monohrafiia \/ I. Yu. Yepifanova. \u2013 Vinnytsia : VNTU, 2019. \u2013 384 s.<\/li>\n<li>Holysheva Ye. O. Spozhyvchyi kapital promyslovykh pidpryiemstvinnovatoriv: sutnist, struktura ta rol \/ Ye. O. Holysheva \/\/ Marketynh i menedzhment innovatsii. \u2013 2011. \u2013 \u2116 4. \u2013T. II. \u2013 S. 175\u2013180.<\/li>\n<li>Barancheev V. Upravlenie brendingom kak sostavlyayushej innovacionnogo razvitiya organizacii \/ V. Barancheev \/\/ Marketing. \u2013 2003. \u2013 \u2116 1. \u2013 S. 46\u201363.<\/li>\n<li>Saint-Onge H. Knowledge Management: According to Saint-Onge. URL : http:\/\/www.knowinc.com\/saint-onge\/primer\/hso1.htm. 3<\/li>\n<li>Daum J. H. Intangible Assets: die Kunst, Mehrwert zu schaffen. Interview ver\u00f6ffentlicht in: sapinfo.net, 18.02.2002. URL: http:\/\/www.sapinfo.net\/public\/de\/interview.php4\/page\/0\/article\/comvArticle-174953c8c0ceae7e30\/de. 3<\/li>\n<li>Popelo O. V. Intelektualnyi kapital: teoretychnyi aspekt i suchasni tendentsii rozvytku v Ukraini \/ O. V. Popelo \/\/ Ekonomika i rehion. \u2013 2015. \u2013 \u2116 2 (51). \u2013 S. 66\u201378.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/3407"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3407"}],"version-history":[{"count":3,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/3407\/revisions"}],"predecessor-version":[{"id":4339,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/3407\/revisions\/4339"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3407"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3407"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3407"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}