{"id":6658,"date":"2021-04-11T11:00:10","date_gmt":"2021-04-11T08:00:10","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=6658"},"modified":"2021-08-03T12:13:23","modified_gmt":"2021-08-03T09:13:23","slug":"%d0%b5%d0%bb%d0%b5%d0%ba%d1%82%d1%80%d0%be%d0%bd%d0%bd%d0%b0-%d1%82%d0%be%d1%80%d0%b3%d1%96%d0%b2%d0%bb%d1%8f-%d1%97%d1%97-%d0%b7%d0%bd%d0%b0%d1%87%d0%b5%d0%bd%d0%bd%d1%8f-%d0%b4%d0%bb%d1%8f-%d1%80","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=6658","title":{"rendered":"\u0415\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u044f \u0457\u0457 \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0434\u043b\u044f \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0431\u0456\u0437\u043d\u0435\u0441\u0443"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u0415\u041b\u0415\u041a\u0422\u0420\u041e\u041d\u041d\u0410 \u0422\u041e\u0420\u0413\u0406\u0412\u041b\u042f \u0406 \u0407\u0407 \u0417\u041d\u0410\u0427\u0415\u041d\u041d\u042f \u0414\u041b\u042f \u0420\u041e\u0417\u0412\u0418\u0422\u041a\u0423 \u0411\u0406\u0417\u041d\u0415\u0421\u0423<\/p>\n<p style=\"text-align: center;\">E-COMMERCE IN BUSINESS DEVELOPMENT<\/p>\n<p><strong><a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/07\/2021-1-\u0415\u041d-37.pdf\"> <img loading=\"lazy\" class=\"size-full wp-image-69 alignnone\" src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\" alt=\"\" width=\"76\" height=\"32\" \/><\/a>\u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438<\/strong><strong>: 210-213. \u041d\u043e\u043c\u0435\u0440<\/strong><strong>: \u2116<\/strong><strong>1<\/strong><strong>, 202<\/strong><strong>1<\/strong><strong> (2<\/strong><strong>90<\/strong><strong>)<\/strong><\/p>\n<p><strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0411\u041e\u041a\u041e\u0412\u0415\u0426\u042c \u0412. \u0412., \u0414\u0410\u0412\u0418\u0414\u042e\u041a \u041b. \u041f.<br \/>\n\u0412\u0456\u043d\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u0442\u043e\u0440\u0433\u043e\u0432\u0435\u043b\u044c\u043d\u043e-\u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0439 \u0456\u043d\u0441\u0442\u0438\u0442\u0443\u0442<br \/>\n\u041a\u0438\u0457\u0432\u0441\u044c\u043a\u043e\u0433\u043e \u043d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0442\u043e\u0440\u0433\u043e\u0432\u0435\u043b\u044c\u043d\u043e-\u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u043e\u0433\u043e \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u0443<\/p>\n<p>BOKOVETS V., Davydyuk L.<br \/>\nVinnytsia Institute of Trade and Economics of<br \/>\nKiev National University of Trade and Economics<\/p>\n<p style=\"text-align: left;\"><strong>DOI<\/strong><strong>:<\/strong>\u00a0<a href=\"https:\/\/www.doi.org\/10.31891\/2307-5740-2021-290-1-37\">https:\/\/www.doi.org\/10.31891\/2307-5740-2021-290-1-37<\/a><br \/>\n<strong>\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received :<\/strong> 16.01.2021<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed :<\/strong> 05.03.2021<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u0423 \u0441\u0442\u0430\u0442\u0442\u0456 \u0440\u043e\u0437\u043a\u0440\u0438\u0442\u043e \u043f\u0435\u0440\u0435\u0434\u0443\u043c\u043e\u0432\u0438 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456, \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043e \u0437\u043d\u0430\u0447\u0435\u043d\u043d\u044f \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0431\u0456\u0437\u043d\u0435\u0441\u0443 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456.\u00a0 \u0417\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u043e, \u0449\u043e \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f \u0446\u0456\u0454\u0457 \u0442\u0435\u043c\u0438 \u0454 \u043e\u0441\u043e\u0431\u043b\u0438\u0432\u043e \u0430\u043a\u0442\u0443\u0430\u043b\u044c\u043d\u0438\u043c, \u0442\u0430\u043a \u044f\u043a \u043e\u0434\u043d\u0456\u0454\u044e \u0437 \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448 \u0437\u043d\u0430\u0447\u043d\u0438\u0445 \u0437\u043c\u0456\u043d, \u044f\u043a\u0443 \u0437\u0430\u0440\u0430\u0437 \u043f\u0435\u0440\u0435\u0436\u0438\u0432\u0430\u0454 \u0441\u0432\u0456\u0442 \u0431\u0456\u0437\u043d\u0435\u0441\u0443, \u0454 \u043f\u0440\u043e\u0433\u0440\u0435\u0441\u0438\u0432\u043d\u0438\u0439 \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u0442\u0430 \u0432\u043f\u0440\u043e\u0432\u0430\u0434\u0436\u0435\u043d\u043d\u044f \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456. \u0417 \u0443\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f\u043c \u0441\u0442\u0440\u0456\u043c\u043a\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 web- \u0442\u0430 \u0456\u043d\u0442\u0435\u0440\u043d\u0435\u0442-\u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439, \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u044f \u043d\u0430\u0440\u043e\u0449\u0443\u0454 \u043e\u0431\u0441\u044f\u0433\u0438 \u0443 \u0441\u0432\u0456\u0442\u043e\u0432\u043e\u043c\u0443 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0456 \u0456 \u0444\u043e\u0440\u043c\u0443\u0454\u0442\u044c\u0441\u044f \u044f\u043a \u043e\u043a\u0440\u0435\u043c\u0430 \u0433\u0430\u043b\u0443\u0437\u044c \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0438. \u0420\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439, \u0406\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0443 \u0442\u0430 \u0433\u043b\u043e\u0431\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u044f \u0446\u044c\u043e\u0433\u043e \u043f\u0440\u043e\u0446\u0435\u0441\u0443 \u0437\u043d\u0430\u0447\u043d\u043e\u00a0 \u0432\u043f\u043b\u0438\u043d\u0443\u043b\u0438 \u043d\u0430 \u043c\u0456\u0436\u043d\u0430\u0440\u043e\u0434\u043d\u0443 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u044e. \u041f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448\u0456 \u0440\u0435\u0433\u0456\u043e\u043d\u0438 \u0435\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u043e\u0457 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u0456, \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457, \u044f\u043a\u0456 \u0440\u0435\u0430\u043b\u0456\u0437\u0443\u044e\u0442\u044c e-commerce; \u0447\u0430\u0441\u0442\u043a\u0430 \u043e\u043d\u043b\u0430\u0439\u043d \u0437\u0430\u043c\u043e\u0432\u043b\u0435\u043d\u044c \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456.<\/p>\n<p><strong>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457, \u0433\u043b\u043e\u0431\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u044f, e-commerce, \u0456\u043d\u0442\u0435\u0440\u043d\u0435\u0442 \u0442\u043e\u0440\u0433\u0456\u0432\u043b\u044f, \u043e\u043d\u043b\u0430\u0439\u043d.<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>The globalization of the global market creates new opportunities to facilitate doing business online. Every day, more and more companies around the world are implementing e-commerce tools, which allows them to attract new customers and, consequently, increase profits. The sphere of trade relations, which is actively moving into the online world, is no exception. That is why the study of the current state of development of e-commerce is relevant.<\/p>\n<p>The article reveals the prerequisites for the development of e-commerce, explores the importance of business development through e-commerce. It is noted that the study of this topic is especially relevant because, one of the most significant changes that the world of business is currently experiencing is the progressive development and implementation of e-commerce. Given the rapid development of web and Internet technologies, e-commerce is growing worldwide and is emerging as a separate sector of the economy. The development of technology, the Internet and the globalization of this process have significantly affected international trade. The largest regions of e-commerce, companies selling e-commerce are analyzed; share of online orders in Ukraine.<\/p>\n<p><strong>Keywords:<\/strong> technologies, globalization, e-commerce, e-commerce, online.<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<ol>\n<li>Khurana A., (2019). Advantages of E-commerce Over Traditional Retail. \u0410vailable at : https:\/\/www.thebalancesmb.com \/advantagesof-ecommerce-1141610 (available April 2021)<\/li>\n<li>Panasiuk T.S., Skrypnyk N.Ie. (2018) Osoblyvosti rozvytku internet-torhivli u svitovomu prostori. [Features of the development of Internet commerce in the world]. \u0410vailable at : ww.easterneurope-ebm.in.ua\/journal\/17_ 2018\/56.pdf (available April 2021)<\/li>\n<li>Global E-Commerce Market places Report: \u0410vailable at www.businesswire.com\/news\/home\/20180321006098\/en\/Global-E-CommerceMarketplaces-Report-2018-global-online (available April 2021)<\/li>\n<li>Herpin T. The TOP 10 e-commerce markets you should target in the world. \u0410vailable at: www. ecommerce-nation.com\/the-top-10-e-commerce-markets-you-should-target-in-the-world (available April 2021)<\/li>\n<li>Ryteil-2020: Yak pandemiia vplynula na rozvytok torhivli u sviti ta v Ukraini. \u0410vailable at: <a href=\"https:\/\/investory.news\/ritejl-2020-yak-pandemiya-vplinula-na-rozvitok-torgivli-u-sviti-ta-v-ukraini\/\">https:\/\/investory.news\/ritejl-2020-yak-pandemiya-vplinula-na-rozvitok-torgivli-u-sviti-ta-v-ukraini\/<\/a> (available April 2021)<\/li>\n<li>SVITOVYI E-COMMERCE I M-COMMERCE \u2013 STATYSTYKA I FAKTY ELEKTRONNOI KOMERTsII. \u0410vailable at: 2020\/\/marketer.ua\/ua\/e-commerce-worldwide-statistics-facts (available April 2021)<\/li>\n<li>Strategichne upravlinnia (Strategic management): navch. posib. \/ V.V. Bokovec, V.V. Shved. Vinnica: VFEU. 2012. 149 p.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[40],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/6658"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6658"}],"version-history":[{"count":6,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/6658\/revisions"}],"predecessor-version":[{"id":6932,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/6658\/revisions\/6932"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}