{"id":8386,"date":"2021-01-30T10:29:19","date_gmt":"2021-01-30T08:29:19","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=8386"},"modified":"2021-11-16T09:51:47","modified_gmt":"2021-11-16T07:51:47","slug":"problems-and-prospects-of-personal-insurance-development","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=8386","title":{"rendered":"Problems and prospects of personal insurance development"},"content":{"rendered":"

<\/p>\n

PROBLEMS AND PROSPECTS OF PERSONAL INSURANCE DEVELOPMENT<\/p>\n

\u041f\u0420\u041e\u0411\u041b\u0415\u041c\u0418 \u0422\u0410 \u041f\u0415\u0420\u0421\u041f\u0415\u041a\u0422\u0418\u0412\u0418 \u0420\u041e\u0417\u0412\u0418\u0422\u041a\u0423 \u041e\u0421\u041e\u0411\u0418\u0421\u0422\u041e\u0413\u041e \u0421\u0422\u0420\u0410\u0425\u0423\u0412\u0410\u041d\u041d\u042f<\/p>\n

<\/a> \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 192-195. \u041d\u043e\u043c\u0435\u0440: \u2116<\/strong>4, \u0422\u043e\u043c 3, 2020 (28<\/strong>4)<\/strong><\/p>\n

\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong>
\nNatalia Sidelnyk
\nORCID ID: 0000-0002-9628-3011<\/a>
\ne-mail: n.sidelnikh@gmail.com<\/a>
\nInsurance Company \u201cVUSO\u201d, Ukraine<\/p>\n

\u0421\u0406\u0414\u0415\u041b\u042c\u041d\u0418\u041a \u041d\u0410\u0422\u0410\u041b\u0406\u042f
\n\u00ab\u0421\u0442\u0440\u0430\u0445\u043e\u0432\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f \u00abVUSO\u00bb (\u0423\u043a\u0440\u0430\u0457\u043d\u0430)<\/p>\n

DOI<\/strong>:<\/strong>\u00a0https:\/\/www.doi.org\/10.31891\/2307-5740-2020-284-4(3)-35<\/a>
\n\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received : 01.08.2020
\n\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed : 28.09.2020<\/p>\n

\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n

\u00a0 \u00a0 \u00a0 Life insurance plays a vital role in the country’s economy, as a tool for attracting long-term investment, and in the social life of the population, as a tool for welfare and insurance protection. Life insurance plays a vital role in developing the country’s economy, as the accumulated sums insured are used to pay insurance premiums and invest in the economy. At the same time, insurers and policyholders receive additional income. The positive role of life insurance is reflected in the addition of the social protection system, as the insurance policy adds confidence in the future and takes care of health in case of suicide and other targeted actions that directly threaten the insured’s life with no payments. This work aims to study the trend of changes in the volume of critical indicators of personal insurance on the example of life insurance, accident, health insurance, and analysis of the dynamics of change of these indicators in the future. The article analyzes the leading indicators of Ukrainian insurance companies in personal insurance during 2015-2019. It was found that the largest amount of insurance premiums in the field of health insurance have insurance companies “Unika”, “Leading”, “Ingo Ukraine”. Accordingly, the maximum insurance payments are made by “Unika”, “Leading”, “Alpha Insurance”. The top level of insurance payments for life insurance is observed in the company “Alpha Insurance”. Metlife, Unika Zhyttia, and TAS are also leaders in the insurance market. Instead, the leaders in insurance payments are Metlife, Grave Ukraine Life Insurance, and TAS. Thus, the prominent leading companies in the life insurance market are “MetLife”, “Unique of Life” and “TAS”. The leaders in the accident insurance market are “Credo”, “Alpha Insurance” and “PZU Ukraine”. The constructed forecast was carried out using absolute growth and growth rate. The obtained result of the estimates allows us to conclude that in 2020 there will be a gradual increase in the volume of insurance premiums and payments in the personal insurance sector.
\nKeywords: insurance, insurance market, personal insurance, insurance company, insurance payments.<\/p>\n

\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n

\u00a0 \u00a0 \u00a0 \u0421\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f \u0432\u0456\u0434\u0456\u0433\u0440\u0430\u0454 \u0432\u0430\u0436\u043b\u0438\u0432\u0443 \u0440\u043e\u043b\u044c \u0432 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0446\u0456 \u043a\u0440\u0430\u0457\u043d\u0438, \u0432\u0438\u0441\u0442\u0443\u043f\u0430\u044e\u0447\u0438 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u0434\u043e\u0432\u0433\u043e\u0441\u0442\u0440\u043e\u043a\u043e\u0432\u0438\u0445 \u0456\u043d\u0432\u0435\u0441\u0442\u0438\u0446\u0456\u0439,\u00a0 \u0442\u0430 \u0432 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u0436\u0438\u0442\u0442\u0456 \u043d\u0430\u0441\u0435\u043b\u0435\u043d\u043d\u044f, \u0432\u0438\u0441\u0442\u0443\u043f\u0430\u044e\u0447\u0438 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0435\u043d\u043d\u044f \u0434\u043e\u0431\u0440\u043e\u0431\u0443\u0442\u0443 \u0442\u0430 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u043e\u0433\u043e \u0437\u0430\u0445\u0438\u0441\u0442\u0443 \u043d\u0430\u0441\u0435\u043b\u0435\u043d\u043d\u044f. \u0421\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f \u0432\u0456\u0434\u0456\u0433\u0440\u0430\u0454 \u0432\u0430\u0436\u043b\u0438\u0432\u0443 \u0440\u043e\u043b\u044c \u0434\u043b\u044f \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0438 \u043a\u0440\u0430\u0457\u043d\u0438, \u0442\u0430\u043a \u044f\u043a \u043d\u0430\u043a\u043e\u043f\u0438\u0447\u0435\u043d\u0456 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0456 \u0441\u0443\u043c\u0438 \u0441\u043f\u0440\u044f\u043c\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u043d\u0435 \u043b\u0438\u0448\u0435 \u043d\u0430 \u0432\u0438\u043f\u043b\u0430\u0442\u0443 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u0441\u0443\u043c, \u0430 \u0439 \u0456\u043d\u0432\u0435\u0441\u0442\u0443\u044e\u0442\u044c\u0441\u044f \u0432 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0443, \u043f\u0440\u0438 \u0446\u044c\u043e\u043c\u0443 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u043a\u0438 \u0442\u0430 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043b\u044c\u043d\u0438\u043a\u0438 \u043e\u0442\u0440\u0438\u043c\u0443\u044e\u0442\u044c \u0434\u043e\u0434\u0430\u0442\u043a\u043e\u0432\u0456 \u0434\u043e\u0445\u043e\u0434\u0438. \u041f\u043e\u0437\u0438\u0442\u0438\u0432\u043d\u0430 \u0440\u043e\u043b\u044c \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f \u0432\u0456\u0434\u043e\u0431\u0440\u0430\u0436\u0430\u0454\u0442\u044c\u0441\u044f \u0443 \u0434\u043e\u043f\u043e\u0432\u043d\u0435\u043d\u043d\u0456 \u0441\u0438\u0441\u0442\u0435\u043c\u0438 \u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0437\u0430\u0445\u0438\u0441\u0442\u0443, \u043e\u0441\u043a\u0456\u043b\u044c\u043a\u0438 \u043f\u043e\u043b\u0456\u0441 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0434\u043e\u0434\u0430\u0454 \u0432\u043f\u0435\u0432\u043d\u0435\u043d\u043e\u0441\u0442\u0456 \u0443 \u043c\u0430\u0439\u0431\u0443\u0442\u043d\u044c\u043e\u043c\u0443 \u0442\u0430 \u0437\u043c\u0443\u0448\u0443\u0454 \u043f\u0456\u043a\u043b\u0443\u0432\u0430\u0442\u0438\u0441\u044c \u043f\u0440\u043e \u0441\u0432\u043e\u0454 \u0437\u0434\u043e\u0440\u043e\u0432\u2019\u044f, \u0442\u0430\u043a \u044f\u043a \u0437\u0430 \u0443\u043c\u043e\u0432\u0438 \u0441\u0430\u043c\u043e\u0433\u0443\u0431\u0441\u0442\u0432\u0430 \u0442\u0430 \u0456\u043d\u0448\u0438\u0445 \u0446\u0456\u043b\u0435\u0441\u043f\u0440\u044f\u043c\u043e\u0432\u0430\u043d\u0438\u0445 \u0434\u0456\u0439, \u0449\u043e \u043d\u0435\u0441\u0443\u0442\u044c \u043f\u0440\u044f\u043c\u0443 \u0437\u0430\u0433\u0440\u043e\u0437\u0443 \u0436\u0438\u0442\u0442\u044e \u0437\u0430\u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0430\u043d\u043e\u0433\u043e, \u0432\u0438\u043f\u043b\u0430\u0442\u0438 \u043d\u0435 \u0431\u0443\u0434\u0443\u0442\u044c \u0437\u0434\u0456\u0439\u0441\u043d\u0435\u043d\u0456. \u041c\u0435\u0442\u043e\u044e \u0434\u0430\u043d\u043e\u0457 \u0440\u043e\u0431\u043e\u0442\u0438 \u0454 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u0457 \u0437\u043c\u0456\u043d\u0438 \u043e\u0431\u0441\u044f\u0433\u0443 \u0434\u0430\u043d\u0438\u0445 \u043a\u043b\u044e\u0447\u043e\u0432\u0438\u0445 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0456\u0432 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u043e\u0433\u043e \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0430 \u043f\u0440\u0438\u043a\u043b\u0430\u0434\u0456 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f, \u0432\u0456\u0434 \u043d\u0435\u0449\u0430\u0441\u043d\u0438\u0445 \u0432\u0438\u043f\u0430\u0434\u043a\u0456\u0432 \u0456 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u0430\u043d\u0430\u043b\u0456\u0437 \u0434\u0438\u043d\u0430\u043c\u0456\u043a\u0438 \u0437\u043c\u0456\u043d\u0438 \u0437\u0430\u0437\u043d\u0430\u0447\u0435\u043d\u0438\u0445 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0456\u0432 \u043d\u0430 \u043f\u0435\u0440\u0441\u043f\u0435\u043a\u0442\u0438\u0432\u0443. \u0423 \u0441\u0442\u0430\u0442\u0442\u0456 \u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e \u043e\u0441\u043d\u043e\u0432\u043d\u0456 \u043f\u043e\u043a\u0430\u0437\u043d\u0438\u043a\u0438 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0438\u0445 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0439 \u0443 \u0441\u0444\u0435\u0440\u0456 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u043e\u0433\u043e \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u043f\u0440\u043e\u0442\u044f\u0433\u043e\u043c 2015-2019 \u0440\u043e\u043a\u0456\u0432. \u0411\u0443\u043b\u043e \u0432\u0438\u044f\u0432\u043b\u0435\u043d\u043e, \u0449\u043e \u043d\u0430\u0439\u0431\u0456\u043b\u044c\u0448\u0438\u0439 \u043e\u0431\u0441\u044f\u0433 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u043f\u0440\u0435\u043c\u0456\u0439 \u0443 \u043d\u0430\u043f\u0440\u044f\u043c\u043a\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u043c\u0430\u044e\u0442\u044c \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0456 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 \u00ab\u0423\u043d\u0456\u043a\u0430\u00bb, \u00ab\u041f\u0440\u043e\u0432\u0456\u0434\u043d\u0430\u00bb, \u00ab\u0406\u043d\u0433\u043e \u0423\u043a\u0440\u0430\u0457\u043d\u0430\u00bb. \u0412\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u043d\u043e \u043c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u0456 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0456 \u0432\u0438\u043f\u043b\u0430\u0442\u0438 \u0437\u0434\u0456\u0439\u0441\u043d\u044e\u044e\u0442\u044c \u00ab\u0423\u043d\u0456\u043a\u0430\u00bb, \u00ab\u041f\u0440\u043e\u0432\u0456\u0434\u043d\u0430\u00bb, \u00ab\u0410\u043b\u044c\u0444\u0430 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f\u00bb. \u041c\u0430\u043a\u0441\u0438\u043c\u0430\u043b\u044c\u043d\u0438\u0439 \u0440\u0456\u0432\u0435\u043d\u044c \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u0432\u0438\u043f\u043b\u0430\u0442 \u0456\u0437 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f \u0441\u043f\u043e\u0441\u0442\u0435\u0440\u0456\u0433\u0430\u0454\u0442\u044c\u0441\u044f \u0443 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u0457 \u00ab\u0410\u043b\u044c\u0444\u0430 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f\u00bb. \u041b\u0456\u0434\u0435\u0440\u0430\u043c\u0438 \u043d\u0430 \u0440\u0438\u043d\u043a\u0443 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0454 \u0442\u0430\u043a\u043e\u0436 \u00ab\u041c\u0435\u0442\u043b\u0430\u0439\u0444\u00bb, \u00ab\u0423\u043d\u0456\u043a\u0430 \u0436\u0438\u0442\u0442\u044f\u00bb \u0442\u0430 \u00ab\u0422\u0410\u0421\u00bb. \u041d\u0430\u0442\u043e\u043c\u0456\u0441\u0442\u044c \u043b\u0456\u0434\u0435\u0440\u0430\u043c\u0438 \u0437\u0456 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u0432\u0438\u043f\u043b\u0430\u0442 \u0454 \u00ab\u041c\u0435\u0442\u043b\u0430\u0439\u0444\u00bb, \u00ab\u0413\u0440\u0430\u0432\u0435 \u0423\u043a\u0440\u0430\u0457\u043d\u0430 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f\u00bb \u0442\u0430 \u00ab\u0422\u0410\u0421\u00bb. \u0422\u0430\u043a\u0438\u043c \u0447\u0438\u043d\u043e\u043c, \u043e\u0441\u043d\u043e\u0432\u043d\u0438\u043c\u0438 \u043f\u0440\u043e\u0432\u0456\u0434\u043d\u0438\u043c\u0438 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f\u043c\u0438 \u043d\u0430 \u0440\u0438\u043d\u043a\u0443 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u0436\u0438\u0442\u0442\u044f \u0454 \u00ab\u041c\u0435\u0442\u043b\u0430\u0439\u0444\u00bb, \u00ab\u0423\u043d\u0456\u043a\u0430 \u0436\u0438\u0442\u0442\u044f\u00bb \u0442\u0430 \u00ab\u0422\u0410\u0421\u00bb. \u041b\u0456\u0434\u0435\u0440\u0430\u043c\u0438 \u043d\u0430 \u0440\u0438\u043d\u043a\u0443 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f \u043d\u0435\u0449\u0430\u0441\u043d\u0438\u0445 \u0432\u0438\u043f\u0430\u0434\u043a\u0456\u0432 \u0454 \u00ab\u041a\u0440\u0435\u0434\u043e\u00bb, \u00ab\u0410\u043b\u044c\u0444\u0430 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f\u00bb \u0442\u0430 \u00abPZU \u0423\u043a\u0440\u0430\u0457\u043d\u0430\u00bb. \u041f\u043e\u0431\u0443\u0434\u043e\u0432\u0430\u043d\u0438\u0439 \u043f\u0440\u043e\u0433\u043d\u043e\u0437 \u0431\u0443\u0432 \u0437\u0434\u0456\u0439\u0441\u043d\u0435\u043d\u0438\u0439 \u0437\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u043e\u044e \u0430\u0431\u0441\u043e\u043b\u044e\u0442\u043d\u043e\u0433\u043e \u043f\u0440\u0438\u0440\u043e\u0441\u0442\u0443 \u0456 \u0442\u0435\u043c\u043f\u0443 \u0440\u043e\u0441\u0442\u0443. \u041e\u0442\u0440\u0438\u043c\u0430\u043d\u0438\u0439 \u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442 \u043f\u0440\u043e\u0433\u043d\u043e\u0437\u0443 \u0434\u043e\u0437\u0432\u043e\u043b\u044f\u0454 \u0437\u0440\u043e\u0431\u0438\u0442\u0438 \u0432\u0438\u0441\u043d\u043e\u0432\u043e\u043a, \u0449\u043e \u0443 2020 \u0440. \u0441\u043f\u043e\u0441\u0442\u0435\u0440\u0456\u0433\u0430\u0442\u0438\u043c\u0435\u0442\u044c\u0441\u044f \u043f\u043e\u0441\u0442\u0443\u043f\u043e\u0432\u0438\u0439 \u0440\u0456\u0441\u0442 \u043e\u0431\u0441\u044f\u0433\u0443 \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0445 \u043f\u0440\u0435\u043c\u0456\u0439 \u0456 \u0432\u0438\u043f\u043b\u0430\u0442 \u0443 \u0441\u0435\u043a\u0442\u043e\u0440\u0456 \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u043e\u0433\u043e \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f.
\n\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430: \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f, \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0438\u0439 \u0440\u0438\u043d\u043e\u043a, \u043e\u0441\u043e\u0431\u0438\u0441\u0442\u0435 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f, \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0430 \u043a\u043e\u043c\u043f\u0430\u043d\u0456\u044f, \u0441\u0442\u0440\u0430\u0445\u043e\u0432\u0456 \u0432\u0438\u043f\u043b\u0430\u0442\u0438.<\/p>\n

References<\/strong><\/p>\n

    \n
  1. Botvina N.\u041e. (2016) Stan ta tendentsiyi finansovoyi bezpeky u strakhovomu sehmenti Ukrayiny. Biznes-navihator, \u2116 1 (38), Pp. 52-57.<\/li>\n
  2. Hrynchyshyn Ya. M., Prokopyuk A. V. (2017) Stan ta perspektyvy rozvytku strakhovoho rynku Ukrayiny. Molodyy vchenyy. \u2013 \u2116\u00a03. \u2013 Pp. 622-626.<\/li>\n
  3. Klepikova O. A. (2013) Modeling of marketing strategy of an insurance company. Bulletin of the Kiev National University named after. T. G. Shevchenko Economy. \u2116 6 (147). P. 55\u201460. 2.<\/li>\n
  4. Klepikova O. A. (2013) Modeling of marketing strategy of an insurance company. Bulletin of the Kiev National University named after. T. G. Shevchenko Economy. \u2116 6 (147). P. 55\u201460. 2.<\/li>\n
  5. Malikova \u0406. P. (2017) Otsinka kontsentratsiyi strakhovoho rynku Ukrayiny,yiyi zv\u02bayazok z protsesamy monopolizatsiyi ta konkurentsiyi. Naukovyy visnyk Khersons\u02b9koho derzhavnoho universytetu. Seriya \u00abEkonomichni nauky \u00bb. \u2013 Vol. 23. Part 3. \u2013 Pp. 76-79.<\/li>\n
  6. Muzyka O. M. Status and trends of the Ukrainian insurance market development. Collection of scientific and technical works of NLUU. Lviv. 2009. P. 246\u2014255.<\/li>\n
  7. Onyshchenko V.P. (2010) Riven\u02b9 strakhovykh vyplat yak pokaznyk rozvytku strakhovoho rynku Ukrayiny \/ V.P. Onyshchenko, O.V. Klimchuk \/\/ Visnyk Chernihivs\u02b9koho derzhavnoho tekhnolohichnoho universytetu. \u2116 43. \u2013 P. 156\u2013163.<\/li>\n
  8. Onyshko S. V., Shevchuk Yu. V. (2016) Problemy finansuvannya i perspektyvy rozvytku medychnoho strakhuvannya v Ukrayini. Intelekt XX\u0406. \u2013 \u2116 5. \u2013 Pp.158-162.<\/li>\n
  9. Philipenko \u0410. V., Olvinska Yu. V. (2018) Porivnyal\u02b9nyy analiz medychnoho strakhuvannya v krayinakh svitu. Statystyka \u2013 instrument sotsial\u02b9no-ekonomichnykh doslidzhen\u02b9: mater. konf. \u2013 Odesa, ONEU.\u2013 Pp. 91-97.<\/li>\n
  10. Pozdnyakova L.O. (2010) Problemy rozvytku strakhovoho rynku Ukrayiny i shlyakhy yikh rozv’yazannya v suchasnykh umovakh \/ L.O. Pozdnyakova \/\/ Aktual\u02b9ni problemy ekonomiky. \u2013 \u2116 6(108). \u2013 P. 250\u2013254<\/li>\n
  11. Reytynh strakhovykh kompaniy Ukrayiny. Forynshurer: strakhovanye. URL: https:\/\/forinsurer.com\/ratings\/nonlife\/ 18\/12\/94\/ (accessed: 10.03.2020).<\/li>\n
  12. Vremenko L. V., Derkach K. \u0406. (2019) Suchasni tendentsiyi rozvytku konkurentsiyi ta monopolizatsiyi na vitchyznyanomu strakhovomu rynku. Biznes Inform. \u2116 3. Pp. 358\u2013364.<\/li>\n
  13. Zhuravka O. S., Pakhnenko \u041e. \u041c., Sukhomlyn \u0410. \u0410. (2019) Doslidzhennya kontsentratsiyi ta konkurentsiyi na strakhovomu rynku Ukrayiny. Visnyk Sums\u02b9koho derzhavnoho universytetu. Seriya \u00abEkonomika\u00bb. \u2116 1. Pp. 26\u201335.<\/li>\n
  14. Zolotarova \u041e. V. (2017) Klyuchovi tendentsiyi ta priorytety rozvytku rynku strakhovykh posluh v Ukrayini. Ekonomika i derzhava. \u2116 11. Pp. 413\u2013420.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[48],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8386"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8386"}],"version-history":[{"count":4,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8386\/revisions"}],"predecessor-version":[{"id":9285,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8386\/revisions\/9285"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8386"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8386"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}