{"id":8499,"date":"2021-10-25T15:02:57","date_gmt":"2021-10-25T12:02:57","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=8499"},"modified":"2021-11-22T13:04:34","modified_gmt":"2021-11-22T11:04:34","slug":"oczinyuvannya-yakosti-informaczijnogo-napovnennya-veb-resursiv-zakladu-vyshhoyi-osvity-z-vrahuvannyam-parametriv-shho-harakteryzuyut-efektyvnist-jogo-komunikatyvnoyi-diyalnosti","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=8499","title":{"rendered":"\u041e\u0446\u0456\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u044f\u043a\u043e\u0441\u0442\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u043d\u0430\u043f\u043e\u0432\u043d\u0435\u043d\u043d\u044f \u0432\u0435\u0431-\u0440\u0435\u0441\u0443\u0440\u0441\u0456\u0432 \u0437\u0430\u043a\u043b\u0430\u0434\u0443 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u0437 \u0432\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f\u043c \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0456\u0432, \u0449\u043e \u0445\u0430\u0440\u0430\u043a\u0442\u0435\u0440\u0438\u0437\u0443\u044e\u0442\u044c \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0456\u0441\u0442\u044c \u0439\u043e\u0433\u043e \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u041e\u0426\u0406\u041d\u042e\u0412\u0410\u041d\u041d\u042f \u042f\u041a\u041e\u0421\u0422\u0406 \u0406\u041d\u0424\u041e\u0420\u041c\u0410\u0426\u0406\u0419\u041d\u041e\u0413\u041e \u041d\u0410\u041f\u041e\u0412\u041d\u0415\u041d\u041d\u042f \u0412\u0415\u0411-\u0420\u0415\u0421\u0423\u0420\u0421\u0406\u0412 \u0417\u0410\u041a\u041b\u0410\u0414\u0423 \u0412\u0418\u0429\u041e\u0407 \u041e\u0421\u0412\u0406\u0422\u0418 \u0417 \u0412\u0420\u0410\u0425\u0423\u0412\u0410\u041d\u041d\u042f\u041c \u041f\u0410\u0420\u0410\u041c\u0415\u0422\u0420\u0406\u0412, \u0429\u041e \u0425\u0410\u0420\u0410\u041a\u0422\u0415\u0420\u0418\u0417\u0423\u042e\u0422\u042c \u0415\u0424\u0415\u041a\u0422\u0418\u0412\u041d\u0406\u0421\u0422\u042c \u0419\u041e\u0413\u041e \u041a\u041e\u041c\u0423\u041d\u0406\u041a\u0410\u0422\u0418\u0412\u041d\u041e\u0407 \u0414\u0406\u042f\u041b\u042c\u041d\u041e\u0421\u0422\u0406<\/p>\n<p style=\"text-align: center;\">ASSESSMENT OF THE QUALITY OF HIGHER EDUCATION INSTITUTION\u2019S WEB RESOURCES INFORMATION CONTENT TAKING INTO ACCOUNT THE PARAMETERS WHICH CHARACTERIZE THE COMMUNICATIVE ACTIVITY EFFECTIVENESS<\/p>\n<p><strong>\u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 43-49. \u041d\u043e\u043c\u0435\u0440: \u21164, 2021 (299)<\/strong> <a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/10\/299-text_2021_4_t-43-49.pdf\"> <img loading=\"lazy\" class=\"size-full wp-image-69 alignnone\" src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\" alt=\"\" width=\"76\" height=\"32\" \/><\/a><br \/>\n<strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0410.\u042e. \u0428\u0406\u041b\u0406\u041d\u0413<br \/>\n\u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041b\u044c\u0432\u0456\u0432\u0441\u044c\u043a\u0430 \u043f\u043e\u043b\u0456\u0442\u0435\u0445\u043d\u0456\u043a\u0430\u00bb<br \/>\nORCID ID: 0000-0003-1063-3437<br \/>\ne-mail: anna.y.shilinh@lpnu.ua<br \/>\n\u041d.\u0412. \u0425\u041e\u041c\u0418\u041d<br \/>\n\u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041b\u044c\u0432\u0456\u0432\u0441\u044c\u043a\u0430 \u043f\u043e\u043b\u0456\u0442\u0435\u0445\u043d\u0456\u043a\u0430\u00bb<br \/>\nORCID ID: 0000-0002-7211-0589<br \/>\ne-mail: nataliia.khomyn.dk.2020@lpnu.ua<br \/>\nSHILINH Anna Yu.<br \/>\nLviv Polytechnic National University<br \/>\nKHOMYN Natalia V.<br \/>\nLviv Polytechnic National University<br \/>\n<strong>DOI:<\/strong> <a href=\"https:\/\/www.doi.org\/10.31891\/2307-5732-2021-299-4-43-49\">https:\/\/www.doi.org\/10.31891\/2307-5732-2021-299-4-43-49<\/a><br \/>\n<strong>\u0420\u0435\u0446\u0435\u043d\u0437\u0456\u044f\/Peer review :<\/strong> 08.08.2021 \u0440.<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430\/Printed :<\/strong> 26.08.2021 \u0440.<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u0423 \u0440\u043e\u0431\u043e\u0442\u0456 \u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u043e \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f \u0432\u0435\u0431-\u0440\u0435\u0441\u0443\u0440\u0441\u0456\u0432 \u0437\u0430\u043a\u043b\u0430\u0434\u0443 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u044f\u043a \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u0437\u0430\u0441\u043e\u0431\u0443 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0442\u0438\u0432\u043d\u043e\u0457 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456 \u0446\u044c\u043e\u0433\u043e \u0417\u0412\u041e \u0443 \u0432\u0456\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u043f\u0440\u043e\u0441\u0442\u043e\u0440\u0456. \u0414\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f \u0491\u0440\u0443\u043d\u0442\u0443\u0454\u0442\u044c\u0441\u044f \u043d\u0430 \u0432\u0438\u0431\u0456\u0440 \u043c\u0435\u0442\u043e\u0434\u0456\u0432 \u043e\u0446\u0456\u043d\u043a\u0438 \u044f\u043a\u043e\u0441\u0442\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u043d\u0430\u043f\u043e\u0432\u043d\u0435\u043d\u043d\u044f \u0432\u0435\u0431-\u0440\u0435\u0441\u0443\u0440\u0441\u0456\u0432 \u0437\u0430\u043a\u043b\u0430\u0434\u0443 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u0437\u0430 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f\u043c \u043c\u0435\u0442\u0440\u0438\u043a \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0443 ISO \/ IEC-25010, \u0449\u043e \u0432\u0440\u0430\u0445\u043e\u0432\u0443\u044e\u0442\u044c\u00a0 \u043f\u0430\u0440\u0430\u043c\u0435\u0442\u0440\u0438 \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457 \u0437\u0430\u043a\u043b\u0430\u0434\u0443 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438. \u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0438 \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u043e\u0432\u0443\u044e\u0442\u044c\u0441\u044f \u0456 \u043c\u043e\u0436\u0443\u0442\u044c \u0431\u0443\u0442\u0438 \u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u0456 \u0434\u043b\u044f \u043e\u0446\u0456\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u044f\u043a\u043e\u0441\u0442\u0456 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u043d\u0430\u043f\u043e\u0432\u043d\u0435\u043d\u043d\u044f \u0432\u0435\u0431\u0440\u0435\u0441\u0443\u0440\u0441\u0456\u0432 \u0437\u0430\u043a\u043b\u0430\u0434\u0443 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u0434\u043b\u044f \u043f\u0440\u0430\u043a\u0442\u0438\u0447\u043d\u043e\u0433\u043e \u043e\u0446\u0456\u043d\u044e\u0432\u0430\u043d\u043d\u044f \u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456 \u0446\u044c\u043e\u0433\u043e \u0432\u0435\u0431\u0440\u0435\u0441\u0443\u0440\u0441\u0443 \u0443 \u0439\u043e\u0433\u043e \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0442\u0438\u0432\u043d\u0456\u0439 \u0434\u0456\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u0456.<br \/>\n<strong>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u0432\u0435\u0431\u0440\u0435\u0441\u0443\u0440\u0441, \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0435 \u043d\u0430\u043f\u043e\u0432\u043d\u0435\u043d\u043d\u044f, \u043c\u0435\u0442\u0440\u0438\u043a\u0438 \u0441\u0442\u0430\u043d\u0434\u0430\u0440\u0442\u0443 ISO \/ IEC-25010, \u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0442\u0438\u0432\u043d\u0430 \u0434\u0456\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c, \u0437\u0430\u043a\u043b\u0430\u0434 \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438.<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>The aim of the article is to study the web resources of a higher education institution as an effective means of communicating the activities of this HEI. The study is based on the choice of methods for assessing the quality of higher education institutions\u2019 web resources information content, taking into account the parameters of the effectiveness of its communication. The article identifies the role of official web resources of higher education institutions in modern conditions (in particular, in the context of the Covid-19 pandemic). In this paper, the information content of web resources of higher education institutions is defined as an information product. It is established that high-quality information content is a necessary condition for effective communicative activity of a higher education institution in the virtual space. The article uses approaches to assessing the quality of higher education institutions web resources information content by assessing the quality of such information products as software. That is why their quality is determined by a set of indicators determined according to the ISO \/ IEC-25010 standard, taking into account the parameters of the effectiveness of communicative activities of higher education institutions in virtual space. As a result of research it is established that to assess the quality of the higher education institution\u2019s web resources content, taking into account the parameters of the effectiveness of its communication, the appropriate characteristics \/ sub-characteristics of software quality in accordance with ISO \/ IEC-25010 standard. It is this approach that allowed us to practically assess the effectiveness of free resources of the higher education institution in communicating with consumers of educational services in cyberspace.<br \/>\n<strong>Keywords:\u00a0<\/strong> web resource, information content, metrics of the ISO \/ IEC-25010 standard, communicative activity, higher education institution.<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<ol>\n<li>Miller K. Communication Theories: Perspectives,processes, and contexts. New York: McGraw-Hill. 2005. 341 p.<\/li>\n<li>Rheingold H. The Virtual Community. URL: http:\/\/www.well.com\/user\/hlr\/vcbook\/index.html. (13.08.2021).<\/li>\n<li>Berezko O.L. Vykorystannia viki-zasobiv dlia personifikatsii informatsiinoho napovnennia World Wide Web \/ O.L. Berezko \/\/ Informatsiini systemy ta merezhi: Visnyk Natsionalnoho universytetu \u201cLvivska politekhnika\u201d. \u2013 \u2013 \u2116 631. \u2013\u00a0 S. 11\u201318.<\/li>\n<li>Holoshchuk R. O. Veb-spilnoty v dystantsiinii osviti \/ R.O. Holoshchuk., N.O. Dumanskyi, Yu.O. Sierov \/\/ Naukovyi visnyk Natsionalnoho lisotekhnichnoho universytetu Ukrainy. \u2013 2008. \u2013 Vyp. 18, Tom 10. \u2013 S. 286\u2013292.<\/li>\n<li>Korzh R., Peleshchyshyn A., Syerov Yu., Fedushko S. Universitys Information Image as a Result of University Web Communities Activities. Advances in Intelligent Systems and Computing: Selected Papers from the International Conference on Computer Science and Information Technologies, CSIT 2016, September 6\u201310 Lviv, Ukraine. Springer: 2017. Series Volume 512. P. 115\u2013127.<\/li>\n<li>Korzh R., Fedushko S., Peleschyshyn A. Methods for forming an informational image of a higher education institution. Webology, 12(2). Article 140. 2015. URL: http:\/\/www.webology.org\/2015\/v12n2\/a140.pdf<\/li>\n<li>Zhezhnych P. Komunikatsiina diialnist VNZ u virtualnykh osvitnikh forumakh dlia abituriientiv \/ P. Zhezhnych, A. Shilinh \/\/ III Mizhnarodna naukova konferentsiia \u00abInformatsiia, komunikatsiia, suspilstvo, 2014\u00bb (IKS-2014), m. Lviv, 21\u201324 travnia 2014 r. \u2013 58\u201359.<\/li>\n<li>Zabarna E. M. Systema ta kryterii marketynhovoho analizu saitiv vyshchykh navchalnykh zakladiv \/ E. M. Zabarna, E. Yu. Soloveva \/\/ Efektyvna ekonomika. \u2013 2013. \u2013 \u2116 1. \u2013 URL : http:\/\/nbuv.gov.ua\/UJRN\/efek_2013_1_47 \u2013 (Data zvernennia 21.07.2021 r.).<\/li>\n<li>Zhezhnych P., Markiv O. A linguistic method of web-site content comparison with tourism documentation objects. Proceedings of 12th International Scientific and Technical Conference Computer Science and Information Technologies (CSIT2017). Lviv, 2017. P. 340\u2013343.<\/li>\n<li>Putrevu S., Lord K.R. Processing Internet communications: a motivation, opportunity and ability framework. Journal of Current Issues and Research in Advertising. 2012. Vol. 25. Issue 1. P. 45\u201359.<\/li>\n<li>Peleshchyshyn A., Holub Z., Holub I. Methods of real-time detecting manipulation in online communities. in Proceedings of the 11th International Scientific and Technical Conference on Computer Sciences and Information Technologies. 2016. P. 15\u201317.<\/li>\n<li>Pro osvitu [Elektronnyi resurs] : zakon Ukrainy : [pryiniato VR Ukrainy vid 05.09.2017 \u2116 2145-VIII] \/\/ Vidomosti Verkhovnoi Rady Ukrainy (VVR). \u2013 2017. \u2013 Rezhym dostupu : http:\/\/zakon.rada.gov.ua\/laws\/show\/1060-12<\/li>\n<li>DSTU ISO 9000:2007. Systemy upravlinnia yakistiu. Osnovni polozhennia ta slovnyk terminiv. K. : Derzhstandart Ukrainy, 2008. \u2013 33 s.<\/li>\n<li>DSTU ISO 9001:2009. Systemy upravlinnia yakistiu. Vymohy. K. : Derzhstandart Ukrainy, 2009. \u2013 25 s.<\/li>\n<li>Ryshkovets Yu.V. Metody ta zasoby pobudovy Veb-halerei z urakhuvanniam interesiv korystuvacha : dys. na zdobuttia naukovoho stupenia kand. tekhn. nauk : 01.05.03 \/ Ryshkovets Yurii Volodymyrovych. \u2013 Lviv, 2013. \u2013 180 s.<\/li>\n<li>Shilinh A. Klasyfikatsiia uchasnykiv spetsializovanykh osvitnikh Veb-spilnot z urakhuvanniam personifikatsii danykh \/ A. Shilinh\/\/ Materialy studentsko-vykladatskoi naukovo-praktychnoi konferentsii \u00abSuchasni informatsiini tekhnolohii\u00bb, Drohobych, 29 kvitnia 2013 r. \u2013 C. 28-29.<\/li>\n<li>Software engineering. Product quality. Part 1: Quality model. ISO\/IEC 9126-1:2001. URL: http:\/\/www.iso.org\/iso\/en\/CatalogueDetailPage.CatalogueDetail?CSNUMBER=22749&amp;ICS1=35&amp;ICS2=80&amp;ICS3.<\/li>\n<li>Software engineering. Product quality. Part 2: External metrics. ISO\/IEC TR 9126-2:2003. URL: http:\/\/www.iso.org\/iso\/iso_catalogue\/catalogue_tc\/catalogue_detail.htm?csnumber=22750.<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[52],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8499"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8499"}],"version-history":[{"count":7,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8499\/revisions"}],"predecessor-version":[{"id":9489,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8499\/revisions\/9489"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8499"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8499"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8499"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}