{"id":8610,"date":"2021-10-27T09:50:41","date_gmt":"2021-10-27T06:50:41","guid":{"rendered":"http:\/\/journals.khnu.km.ua\/vestnik\/?p=8610"},"modified":"2021-12-16T10:40:33","modified_gmt":"2021-12-16T08:40:33","slug":"strategichni-priorytety-rozvytku-sfery-medychnogo-turyzmu-v-konteksti-ekonomichnogo-rozvytku","status":"publish","type":"post","link":"https:\/\/journals.khnu.km.ua\/vestnik\/?p=8610","title":{"rendered":"\u0421\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0447\u043d\u0456 \u043f\u0440\u0456\u043e\u0440\u0438\u0442\u0435\u0442\u0438 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0441\u0444\u0435\u0440\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0432 \u043a\u043e\u043d\u0442\u0435\u043a\u0441\u0442\u0456 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443"},"content":{"rendered":"<p><!--more--><\/p>\n<p style=\"text-align: center;\">\u0421\u0422\u0420\u0410\u0422\u0415\u0413\u0406\u0427\u041d\u0406 \u041f\u0420\u0406\u041e\u0420\u0418\u0422\u0415\u0422\u0418 \u0420\u041e\u0417\u0412\u0418\u0422\u041a\u0423 \u0421\u0424\u0415\u0420\u0418 \u041c\u0415\u0414\u0418\u0427\u041d\u041e\u0413\u041e \u0422\u0423\u0420\u0418\u0417\u041c\u0423 \u0412 \u041a\u041e\u041d\u0422\u0415\u041a\u0421\u0422\u0406 \u0415\u041a\u041e\u041d\u041e\u041c\u0406\u0427\u041d\u041e\u0413\u041e \u0420\u041e\u0417\u0412\u0418\u0422\u041a\u0423<\/p>\n<p style=\"text-align: center;\">STRATEGIC PRIORITIES OF MEDICAL TOURISM DEVELOPMENT IN THE CONTEXT OF ECONOMIC DEVELOPMENT<\/p>\n<p><strong><a href=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/12\/2021-5t1-06.pdf\"> <img loading=\"lazy\" class=\"size-full wp-image-69 alignnone\" src=\"http:\/\/journals.khnu.km.ua\/vestnik\/wp-content\/uploads\/2021\/01\/pdf.png\" alt=\"\" width=\"76\" height=\"32\" \/><\/a>   \u0421\u0442\u043e\u0440\u0456\u043d\u043a\u0438: 36-41. \u041d\u043e\u043c\u0435\u0440: \u2116<\/strong><strong>5, <\/strong><strong>\u0422\u043e\u043c 1, 202<\/strong><strong>1 (2<\/strong><strong>98)<\/strong><\/p>\n<p><strong>\u0410\u0432\u0442\u043e\u0440\u0438:<\/strong><br \/>\n\u0412\u0430\u0433\u0430\u043d\u043e\u0432\u0430 \u041b. \u0412.<br \/>\nORCID: 0000-0002- 5812-4597<br \/>\ne-mail: <a href=\"mailto:milascincevaganova@gmail.com\">milascincevaganova@gmail.com<\/a><br \/>\n\u0425\u043c\u0435\u043b\u044c\u043d\u0438\u0446\u044c\u043a\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u0442\u0430 \u043f\u0440\u0430\u0432\u0430 \u0456\u043c\u0435\u043d\u0456 \u041b\u0435\u043e\u043d\u0456\u0434\u0430 \u042e\u0437\u044c\u043a\u043e\u0432\u0430<\/p>\n<p>Liudmyla Vahanova<br \/>\nKhmelnytsky University of Management and Law named after Leonid Yuzkov<\/p>\n<p><strong>DOI<\/strong><strong>:<\/strong>\u00a0<a href=\"https:\/\/www.doi.org\/10.31891\/2307-5740-2021-298-5(1)-6\">https:\/\/www.doi.org\/10.31891\/2307-5740-2021-298-5(1)-6<\/a><br \/>\n<strong>\u041d\u0430\u0434\u0456\u0439\u0448\u043b\u0430 \/ Paper received :<\/strong> 07.07.2021<br \/>\n<strong>\u041d\u0430\u0434\u0440\u0443\u043a\u043e\u0432\u0430\u043d\u0430 \/ Paper Printed :<\/strong> 04.10.2021<\/p>\n<p style=\"text-align: center;\"><strong>\u0410\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u043c\u043e\u0432\u043e\u044e \u043e\u0440\u0438\u0433\u0456\u043d\u0430\u043b\u0443<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0\u0421\u0442\u0430\u0442\u0442\u044f \u043f\u0440\u0438\u0441\u0432\u044f\u0447\u0435\u043d\u0430 \u043f\u043e\u0433\u043b\u0438\u0431\u043b\u0435\u043d\u043d\u044e \u0442\u0435\u043e\u0440\u0435\u0442\u0438\u0447\u043d\u0438\u0445 \u0437\u0430\u0441\u0430\u0434 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u0442\u0430 \u043e\u0431\u0491\u0440\u0443\u043d\u0442\u0443\u0432\u0430\u043d\u043d\u044e \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u0435\u0444\u0435\u043a\u0442\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443. \u0417 \u0446\u0456\u0454\u044e \u043c\u0435\u0442\u043e\u044e \u0440\u043e\u0437\u0433\u043b\u044f\u043d\u0443\u0442\u043e \u0447\u043e\u0442\u0438\u0440\u0438 \u043e\u0441\u043d\u043e\u0432\u043d\u0456 \u0441\u043f\u043e\u043d\u0443\u043a\u0430\u043b\u044c\u043d\u0456 \u043c\u043e\u0442\u0438\u0432\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0443 \u0441\u0432\u0456\u0442\u0456 (\u043d\u0438\u0436\u0447\u0430 \u0432\u0430\u0440\u0442\u0456\u0441\u0442\u044c \u043b\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0442\u0430 \u0434\u0456\u0430\u0433\u043d\u043e\u0441\u0442\u0438\u043a\u0438 \u0432 \u0456\u043d\u0448\u0456\u0439 \u043a\u0440\u0430\u0457\u043d\u0456; \u0431\u0456\u043b\u044c\u0448 \u0441\u0443\u0447\u0430\u0441\u043d\u0456 \u043c\u0435\u0434\u0438\u0447\u043d\u0456 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0457 \u0437\u0430 \u043a\u043e\u0440\u0434\u043e\u043d\u043e\u043c; \u0432\u0438\u0441\u043e\u043a\u043e\u043a\u0432\u0430\u043b\u0456\u0444\u0456\u043a\u043e\u0432\u0430\u043d\u0430 \u043c\u0435\u0434\u0438\u0447\u043d\u0430 \u0434\u043e\u043f\u043e\u043c\u043e\u0433\u0430 \u0456 \u0441\u0435\u0440\u0432\u0456\u0441; \u0447\u0430\u0441\u043e\u0432\u0438\u0439 \u0444\u0430\u043a\u0442\u043e\u0440 (\u043f\u0440\u0438 \u0434\u043e\u0432\u0433\u043e\u043c\u0443 \u043e\u0447\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u0456 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u043b\u0456\u043a\u0443\u0432\u0430\u043d\u043d\u044f \u0432 \u0441\u0432\u043e\u0457\u0439 \u043a\u0440\u0430\u0457\u043d\u0456), \u0432\u0438\u043e\u043a\u0440\u0435\u043c\u043b\u0435\u043d\u043e \u0434\u0432\u0430 \u043e\u0441\u043d\u043e\u0432\u043d\u0456 \u043d\u0430\u043f\u0440\u044f\u043c\u043a\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 (\u0432\u2019\u0457\u0437\u043d\u0438\u0439 \u043c\u0435\u0434\u0438\u0447\u043d\u0438\u0439 \u0442\u0443\u0440\u0438\u0437\u043c \u0442\u0430 \u0432\u0438\u0457\u0437\u043d\u0438\u0439 \u043c\u0435\u0434\u0438\u0447\u043d\u0438\u0439 \u0442\u0443\u0440\u0438\u0437\u043c).<br \/>\n\u0412\u0441\u0442\u0430\u043d\u043e\u0432\u043b\u0435\u043d\u043e, \u0449\u043e \u043d\u0430 \u0434\u0430\u043d\u043e\u043c\u0443 \u0435\u0442\u0430\u043f\u0456 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043d\u0430\u0448\u043e\u0457 \u043a\u0440\u0430\u0457\u043d\u0438 \u0432\u0456\u0434\u0441\u0443\u0442\u043d\u0454 \u043d\u043e\u0440\u043c\u0430\u0442\u0438\u0432\u043d\u0435 \u0440\u0435\u0433\u0443\u043b\u044e\u0432\u0430\u043d\u043d\u044f \u0441\u0444\u0435\u0440\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443. \u041b\u0438\u0448\u0435 \u0456\u0441\u043d\u0443\u044e\u0442\u044c \u043f\u0435\u0432\u043d\u0456 \u043d\u0435\u0443\u0440\u044f\u0434\u043e\u0432\u0456 \u043e\u0440\u0433\u0430\u043d\u0456\u0437\u0430\u0446\u0456\u0457, \u0434\u0456\u044f\u043b\u044c\u043d\u0456\u0441\u0442\u044c \u044f\u043a\u0438\u0445 \u043d\u0430\u0446\u0456\u043b\u0435\u043d\u0430 \u043d\u0430: 1) \u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0442\u0430 \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u0434\u043e \u0441\u0444\u0435\u0440\u0438 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0437\u0430\u0446\u0456\u043a\u0430\u0432\u043b\u0435\u043d\u0438\u0445 \u0432 \u0439\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043b\u0456\u043a\u0430\u0440\u0456\u0432: \u0410\u0441\u043e\u0446\u0456\u0430\u0446\u0456\u044f \u041c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0422\u0443\u0440\u0438\u0437\u043c\u0443 (\u0423\u0410\u041c\u0422) (\u0441\u0442\u0432\u043e\u0440\u0435\u043d\u0430 \u0443 2013 \u0440\u043e\u0446\u0456); 2) \u043f\u043e\u0448\u0443\u043a \u0434\u043b\u044f \u043f\u043e\u0442\u0435\u043d\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u043f\u0430\u0446\u0456\u0454\u043d\u0442\u0430 \u043a\u043b\u0456\u043d\u0456\u043a\u0438 \u0442\u0430 \u043d\u0430\u0434\u0430\u043d\u043d\u044f \u0442\u0430\u043a\u0438\u043c \u043a\u043b\u0456\u043d\u0456\u043a\u0430\u043c \u043f\u0440\u043e\u043f\u043e\u0437\u0438\u0446\u0456\u0439 \u0456\u0437 \u0437\u0430\u043b\u0443\u0447\u0435\u043d\u043d\u044f \u043d\u0430\u0439\u043a\u0440\u0430\u0449\u043e\u0433\u043e \u0434\u043e\u0441\u0432\u0456\u0434\u0443 \u0446\u0456\u043d\u0438 \u0442\u0430 \u0443\u043c\u043e\u0432 \u0434\u043b\u044f \u0432\u0438\u0440\u0456\u0448\u0435\u043d\u043d\u044f \u0442\u0456\u0454\u0457 \u0447\u0438 \u0456\u043d\u0448\u043e\u0457 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0438 (\u0411\u0456\u0440\u0436\u0430 \u041c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0422\u0443\u0440\u0438\u0437\u043c\u0443, \u0441\u0442\u0432\u043e\u0440\u0435\u043d\u0430 \u0443 2015 \u0440\u043e\u0446\u0456).<br \/>\n\u041f\u0440\u0435\u0434\u0441\u0442\u0430\u0432\u043b\u0435\u043d\u043e \u043f\u0440\u0438\u0447\u0438\u043d\u0438 \u0441\u0442\u0440\u0456\u043c\u043a\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0456\u043d\u0434\u0443\u0441\u0442\u0440\u0456\u0457 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456, \u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043e \u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0443 \u0432\u0438\u0457\u0437\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u0437\u0430 \u0432\u0438\u0440\u043e\u0431\u043d\u0438\u043a\u0430\u043c\u0438-\u043f\u043e\u0441\u0435\u0440\u0435\u0434\u043d\u0438\u043a\u0430\u043c\u0438 \u043f\u043e\u0441\u043b\u0443\u0433. \u041f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u0457 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0432\u2019\u0457\u0437\u043d\u043e\u0433\u043e \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443.<br \/>\n\u0410\u043d\u0430\u043b\u0456\u0437 \u0441\u0442\u0430\u043d\u0443 \u0432\u0438\u0457\u0437\u043d\u043e\u0433\u043e \u0442\u0430 \u0432\u2019\u0457\u0437\u043d\u043e\u0433\u043e \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0441\u043f\u0440\u0438\u044f\u043b\u0438 \u0443\u0437\u0430\u0433\u0430\u043b\u044c\u043d\u0435\u043d\u043d\u044e \u0442\u0430 \u0432\u0438\u0434\u0456\u043b\u0435\u043d\u043d\u044e \u043e\u0441\u043d\u043e\u0432\u043d\u0438\u0445 \u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u0439 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0440\u0438\u043d\u043a\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0432 \u0423\u043a\u0440\u0430\u0457\u043d\u0456 \u0442\u0430 \u043f\u0435\u0440\u0435\u0434\u0443\u043c\u043e\u0432 \u043f\u043e\u0434\u0430\u043b\u044c\u0448\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0432\u043b\u0430\u0441\u043d\u043e\u0433\u043e \u0441\u0435\u0433\u043c\u0435\u043d\u0442\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443, \u0430 \u0442\u0430\u043a\u043e\u0436 \u0441\u043f\u0440\u0438\u044f\u043b\u0438 \u0456\u0434\u0435\u043d\u0442\u0438\u0444\u0456\u043a\u0430\u0446\u0456\u0457 \u0456\u0441\u043d\u0443\u044e\u0447\u0438\u0445 \u043e\u0431\u043c\u0435\u0436\u0435\u043d\u044c \u0442\u0430 \u043f\u0440\u043e\u0431\u043b\u0435\u043c\u0430\u0442\u0438\u043a\u0438.<br \/>\n\u0406\u0434\u0435\u043d\u0442\u0438\u0444\u0456\u043a\u0430\u0446\u0456\u044f \u0456\u0441\u043d\u0443\u044e\u0447\u0438\u0445 \u043e\u0431\u043c\u0435\u0436\u0435\u043d\u044c \u0432 \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443 \u0441\u043f\u0440\u0438\u044f\u0454 \u043f\u043e\u0448\u0443\u043a\u0443 \u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432 \u0457\u0445 \u0443\u0441\u0443\u043d\u0435\u043d\u043d\u044f \u0442\u0430 \u0432\u0438\u043e\u043a\u0440\u0435\u043c\u043b\u0435\u043d\u043d\u044f \u0432\u0430\u0436\u043b\u0438\u0432\u0438\u0445 \u0441\u0444\u0435\u0440 \u0437\u0430\u0431\u0435\u0437\u043f\u0435\u0447\u0435\u043d\u043d\u044f \u0440\u0435\u0433\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u043a\u0438 \u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u0438\u0445 \u043c\u0456\u0441\u0442, \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0456 \u043f\u0440\u043e\u044f\u0432\u0443 \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u043e\u0433\u043e \u0435\u0444\u0435\u043a\u0442\u0443 \u0432\u0456\u0434 \u043c\u0435\u0434\u0438\u0447\u043d\u043e\u0433\u043e \u0442\u0443\u0440\u0438\u0437\u043c\u0443, \u0437\u043e\u043a\u0440\u0435\u043c\u0430: \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0437\u0432\u2019\u044f\u0437\u043a\u0443 \u0442\u0430 \u0456\u043d\u0444\u043e\u0440\u043c\u0430\u0446\u0456\u0439\u043d\u0456 \u043f\u043e\u0441\u043b\u0443\u0433\u0438; \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0433\u0440\u043e\u043c\u0430\u0434\u0441\u044c\u043a\u043e\u0433\u043e \u0445\u0430\u0440\u0447\u0443\u0432\u0430\u043d\u043d\u044f; \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0433\u043e\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0433\u043e\u0441\u043f\u043e\u0434\u0430\u0440\u0441\u0442\u0432\u0430; \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0456\u043d\u0434\u0443\u0441\u0442\u0440\u0456\u0457 \u0434\u043e\u0437\u0432\u0456\u043b\u043b\u044f \u0442\u0430 \u0432\u0456\u0434\u0432\u0456\u0434\u0443\u0432\u0430\u043d\u043d\u044f \u0437\u0430\u043a\u043b\u0430\u0434\u0456\u0432 \u043a\u0443\u043b\u044c\u0442\u0443\u0440\u0438; \u043f\u043e\u0441\u043b\u0443\u0433\u0438 \u0437\u0456 \u0441\u0442\u0440\u0430\u0445\u0443\u0432\u0430\u043d\u043d\u044f.<br \/>\n<strong>\u041a\u043b\u044e\u0447\u043e\u0432\u0456 \u0441\u043b\u043e\u0432\u0430:<\/strong> \u043c\u0435\u0434\u0438\u0447\u043d\u0438\u0439 \u0442\u0443\u0440\u0438\u0437\u043c, \u0432\u2019\u0457\u0437\u043d\u0438\u0439 \u0442\u0443\u0440\u0438\u0437\u043c, \u0432\u0438\u0457\u0437\u043d\u0438\u0439 \u0442\u0443\u0440\u0438\u0437\u043c, \u043c\u0443\u043b\u044c\u0442\u0438\u043f\u043b\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0438\u0439 \u0435\u0444\u0435\u043a\u0442.<\/p>\n<p style=\"text-align: center;\"><strong>\u0420\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0430 \u0430\u043d\u043e\u0442\u0430\u0446\u0456\u044f \u0430\u043d\u0433\u043b\u0456\u0439\u0441\u044c\u043a\u043e\u044e \u043c\u043e\u0432\u043e\u044e<\/strong><\/p>\n<p>\u00a0 \u00a0 \u00a0The article is devoted to deepening the theoretical foundations of medical tourism development in Ukraine and substantiation of the multiplier effect of medical tourism. To this end, the four main motives of medical tourism in the world are considered (lower cost of treatment and diagnosis in another country; more modern medical technologies abroad; highly qualified medical care and service; time factor (with a long wait for medical treatment in their country)) main directions of medical tourism (inbound medical tourism and outbound medical tourism).<br \/>\nIt is established that at this stage of development of our country there is no regulatory regulation of medical tourism. There are only certain non-governmental organizations whose activities are aimed at: 1) development of medical tourism and involvement in the field of medical tourism of doctors interested in its development: Medical Tourism Association (UAMT) (established in 2013); 2) search for a clinic for a potential patient and provide such clinics with proposals to attract the best price experience and conditions to solve a problem (Medical Tourism Exchange, established in 2015).<br \/>\nThe reasons for the rapid development of the medical tourism industry in Ukraine are presented, the structure of outbound tourism in Ukraine by service providers is studied. Trends in the development of inbound medical tourism are analyzed.<br \/>\nThe analysis of the state of outbound and inbound medical tourism helped to generalize and highlight the main trends in the medical tourism market in Ukraine and the prerequisites for further development of its own segment of medical tourism, as well as to identify existing limitations and issues.<br \/>\nIdentification of existing restrictions in the development of medical tourism contributes to the search for tools to eliminate them and identify important areas of regional economic development of Ukrainian cities, based on the manifestation of the multiplier effect of medical tourism, in particular: communication services and information services; catering services; hotel services; leisure industry services and visits to cultural institutions; insurance services.<br \/>\n<strong>\u00a0 \u00a0 \u00a0Keywords:<\/strong> medical tourism, inbound tourism, outbound tourism, cartoon effect.<\/p>\n<p style=\"text-align: center;\"><strong>References<\/strong><\/p>\n<ol>\n<li>Shekin G.Yu. Konceptualizaciya fenomena medicinskogo turizma v sociologii mediciny : avtoref. dis. na soiskanie d-ra. soc. nauk : spec. 14. 02. 05 \u201csociologiya mediciny\u201d \/ Shekin Gennadij Yurievich ; Volgogradskij gosudarstvennyj medicinskij universitet. \u2013 V., 2013. \u2013 49 s.<\/li>\n<li>Medical Tourism Climate Survey (2014). International Medical Travel Journal. Access mode to magazine. http:\/\/www.imtj.com\/resources\/research-and-statistics\/medical-tourism-climate-survey-2014\/<\/li>\n<li>Malimon V. V. Faktory rozvytku rehionalnoho rynku medychnoho turyzmu v rozvynenykh krainakh svitu \/ Vitalii Malimon, Iryna Vakhovych \/\/ Finansovyi prostir. \u2013 2012. \u2013 Vyp. \u2116 3 (7). \u2013 S. 38\u201346.<\/li>\n<li>Didenko K. D. Medychnyi turyzm v Ukraini: suchasnyi stan ta perspektyvy rozvytku \/ Kyrylo Didenko, Valentyna Zhuchenko \/\/ Naukovyi visnyk\u00a0 Khersonskoho derzhavnoho universytetu. \u2013 2016. \u2013 \u2116 16. \u2013 S. 101\u2013105.<\/li>\n<li>Ratner S. (2009). Who owns medical tourism? Reaction to the MTA v IMTA legal action. International Medical Travel Journal. http:\/\/www.imtj.com\/articles\/2009\/mta-v-imta-legal-action-30018\/<\/li>\n<li>Ukrainska Asotsiatsiia Medychnoho Turyzmu (UAMT). \u2013 URL : http:\/\/uamt.org.ua\/UA\/ deyatelnost_uk\/novini.html<\/li>\n<li>Statisticheskij otchet o deyatelnosti Tureckoj associacii medicinskogo turizma TNTS na territorii Ukrainy za period s 1 noyabrya 2013 goda po 1 yanvarya 2014 goda. \u2013 URL : http:\/\/thtc-rsc.com\/news\/?limit=1 \u2013 Nazva z ekrana.<\/li>\n<li>Baiev V.V. Suchasni tendentsii rozvytku medychnoho turyzmu v Ukraini \/ V. Baiev \/\/ Ahrosvit. \u2013 2015. \u2013 \u2116 7. \u2013 C. 35\u201338<\/li>\n<li>Polstyanoj A.O. Medicinskij turizm \/ A. Postyanoj \/\/ Reproduktivnaya endokrinologiya. \u2013 2013. \u2013 \u2116\u00a05(13). \u2013 C. 117\u2013121.<\/li>\n<li>Mazaraki A.A. Servisne upravlinnia pidpryiemstvamy kurortno-rekreatsiinoi sfery \/ Anatolii Mazaraki, Nataliia Vedmid \/\/ Turyzm: realii ta perspektyvy staloho rozvytku : materialy Mizhnarodnoi naukovo-praktychnoi konferentsii, Kyiv, 23\u201324 zhovtnia 2014 r. \u2013 S. 157\u2013159.<\/li>\n<li>11.0 Levchenko A. Yak klasyfikuvaty medychnyi turyzm. \u2013 URL : http:\/\/mw.com.ua\/?oid=13836.<\/li>\n<li>Malimon V. V. Perspektyvy rozvytku rehionalnykh rynkiv medychnoho turyzmu v Ukraini \/ V. V. Malimon \/\/ Stratehiia rozvytku mist: molod i maibutnie : tezy dopov. Mizhnar. nauk.-prakt. konf., 11\u201312 kvit. 2012 r. \u2013 Kharkiv, 2012. \u2013 S. 81\u201382.<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[53],"tags":[],"_links":{"self":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8610"}],"collection":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8610"}],"version-history":[{"count":5,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8610\/revisions"}],"predecessor-version":[{"id":10027,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=\/wp\/v2\/posts\/8610\/revisions\/10027"}],"wp:attachment":[{"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8610"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8610"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/journals.khnu.km.ua\/vestnik\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}