ІННОВАЦІЙНІ БІЗНЕС-МОДЕЛІ ЦИРКУЛЯРНОЇ ЕКОНОМІКИ НА РЕГІОНАЛЬНОМУ РІВНІ
INNOVATIVE BUSINESS MODELS OF CIRCULAR ECONOMY AT THE REGIONAL LEVEL
Сторінки: 204-208. Номер: №4, Том 1, 2020 (284)
Автори:
ЧУРІКАНОВА О. Ю.
Національний технічний університет «Дніпровська політехніка»
CHURIKANOVA O.
Dnipro University of Technology
DOI: https://www.doi.org/10.31891/2307-5740-2020-284-4-38
Надійшла / Paper received : 03.09.2020
Надрукована / Paper Printed : 30.09.2020
Анотація мовою оригіналу
У роботі представлено соціальні, економічні, екологічні принципи запровадження циркулярної економіки на регіональному рівні. Також в роботі представлено бізнес-моделі циркулярної економіки та проаналізовано їх взаємодію на регіональному рівні.
Ключові слова: циркулярна економіка, бізнес-моделі циркулярної економіки, регіональний розвиток, інновації.
Розширена анотація англійською мовою
The article is devoted to the issue of introduction of circular business models at the regional level. The article analyzes the principles of the circular economy in general and its introduction at the regional level in particular. Thus, the study presents how the transition from a linear form of economy to a circular one will affect the social and economic spheres of the region. Gradually, the article proved the need to move to a circular form of economy. The study identified five business models of the circular economy: circular deliveries, resource recovery, product lifecycle extensions, platforms for sharing and sharing. The study notes that business models should be considered primarily as a tool for introducing a circular economy and a source of innovation that can be introduced into products or services, organizational or production activities to launch a new innovative product or service, modernizing traditional products or services. The introduction of innovative business models can be aimed both at modernizing the existing model of the company and, in the case of new startup projects, the development of a fundamentally new business model with the development of all key elements from scratch. Each business model is analyzed separately for such parameters as economic and social effect and features of implementation. The introduction of each model at the regional level is also considered. It is noted what problems may arise during the implementation of the model in the conditions of Ukrainian regional policy. Based on the results of the analysis, a scheme of interaction of business models of circular economy and the role of the region in their implementation is formed. The research allowed to establish that innovative business models of circular economy at both regional and state level require the formation of regional policy aimed at stimulating the development of these models through: development of regional investment policy in innovative developments; regional policy to support and further stimulate the development of exchange and sharing platforms; introduction of a policy of benefits for companies on the way to circular development; policy of support at the regional level of circular deliveries; introduction of measures among the society in the direction of change of consciousness towards circular consumption; regional systems of product quality assurance and control.
Keywords: circular economy, business models of circular economy, regional development, innovations.
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